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Strategic Management: Creating Competitive Advantage with Online Learning Center access card,9780073267210
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Strategic Management: Creating Competitive Advantage with Online Learning Center access card

by
Edition:
3rd
ISBN13:

9780073267210

ISBN10:
007326721X
Format:
Paperback
Pub. Date:
1/13/2006
Publisher(s):
McGraw-Hill/Irwin

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Summary

STRATEGIC MANAGEMENT: Creating Competitive Advantages, 3/e, by Dess, Lumpkin, and Eisner, responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volumes for use with Strategic Management 3rd Edition from a variety of source- pre-selected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database which features cases from Harvard, Darden, INSEAD, Ivey, and other reputable sources.

Table of Contents

Part One: Strategic Analysis

Chapter 1 Strategic Management: Creating Competitive Advantages

Chapter 2 Analyzing the External Environment of the Firm

Chapter 3 Assessing the Internal Environment of the Firm

Chapter 4 Recognizing a Firms Intellectual Assets: Moving beyond a Firms Tangible Resources

Part Two: Strategic Formulation

Chapter 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages

Chapter 6 Corporate-Level Strategy: Creating Value through Diversification

Chapter 7 International Strategy: Creating Value in Global Markets

Chapter 8 Digital Business Strategy: Leveraging Capabilities in a Disruptive Environment

Part Three: Strategic Implementation

Chapter 9 Strategic Control and Corporate Governance

Chapter 10 Creating Effective Organizational Designs

Chapter 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization

Chapter 12 Managing Innovation and Fostering Corporate Entrepreneurship

Chapter 13 Recognizing Opportunities and Creating New Ventures

Part Four: Case Analysis

Chapter 14 Analyzing Strategic Management Cases



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