Theory | |
Strategic Leadership: Managing the Strategy-Making Process for Competitive Advantage | |
External Analysis: The Identification of Opportunities And Threats | |
internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability | |
Building Competitive Advantage Through Functional-Level Strategy | |
Building Competitive Advantage Through Business-Level Strategy | |
Business-Level Strategy and the Industry Environment | |
Strategy and Technology | |
Strategy in the Global Environment | |
Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing | |
Corporate-Level Strategy: Formulating and Implementing Related and Unrelated Diversification | |
Corporate Performance, Governance, and Business Ethics | |
Implementing Strategy in Companies that Compete in a Single Industry | |
Implementing Strategy in Companies that Compete Across Industries and Countries | |
Cases | |
The Apollo Group: University of Phoenix | |
Boeing Commercial Aircraft: Comeback? | |
The Rise of Airbus | |
Apple Computer | |
The Home Videogame Industry: Pong to Xbox 360 | |
Internet Search and the Rise of Google | |
Yahoo | |
amazon.com | |
ebay and the Online Auction Industry | |
SAP and the Evolving Enterprise Resource Planning Software Industry, 2007 | |
Volantis | |
Infosys Consulting In 2006: Leading The Next Generation Of Business And Information Technology Consulting | |
Blockbuster's Challenges in the Video Rental Industry in 2007 | |
The Evolution of the Small Package Express Delivery Industry, 1973-2006 | |
Airborne Express: The Underdog | |
American Airlines Since Deregulation: A Thirty-Year Experience, 1978-2007 | |
Cola Wars Continue: Coke and Pepsi in 2006 | |
Staples | |
Whole Foods Market: Will There Be Enough Organic Food to Satisfy the Growing Demand? | |
Organizational Transformation at the BBC | |
NBC in Trouble | |
Tsingtao Brewery Co. Ltd. A | |
Tsingtao Brewery Co. Ltd. B | |
Honda Motor Co. and Hybrid Electric Vehicles | |
VCustomer: Shaping the Outsourcing Industry | |
Verizon Communications Inc.: The Telecommunications Industry | |
Procter And Gamble: The Beauty/Feminine Care Segment of The Consumer Goods Industry | |
3M in 2006 | |
Ge's Growth Strategy: The Immelt Initiative | |
The New Viacom | |
From Silver Halide To Digital Imaging Technology at Eastman Kodak: The Challenges Ahead | |
Philips Versus Matsushita: A New Century, A New Round | |
Merck, The Fda, and The Vioxx Recall | |
Mired In Corruption--Kellogg, Brown and Root in Nigeria | |
Table of Contents provided by Publisher. All Rights Reserved. |
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