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Strategies for Business and Technical Writing
by Harty, Kevin J.Edition:
7th
ISBN13:
9780205741915
ISBN10:
0205741916
Format:
Paperback
Pub. Date:
1/3/2010
Publisher(s):
Longman
List Price: $81.00
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Summary
This unique anthology was created with a simple principle in mind: to offer the best advice from the best sources about the most important issues business and technical writers face every day. Strategies for Business and Technical Writing teaches effective writing for the world of work. Reading selections from seasoned professionals in business, technical, and academic fields provide examples, models, and sound advice for writers at any level. Covering such topics as audience analysis, language use and misuse, writing and revision processes, and the influence of technology on communication in the working world, this book will appeal to both practical-minded students and professionals already working in business, technology, and industry.
Table of Contents
| Preface | p. xi |
| Introduction | p. 1 |
| Process as well as product | p. 5 |
| Using PAFEO Planning | p. 8 |
| The Writing Process | p. 16 |
| Evaluating and Testing as Tou Revise | p. 21 |
| The Project Worksheet for Efficient Writing Management | p. 34 |
| The Composing Process of An Engineer | p. 44 |
| Problems with Language | p. 55 |
| Gobbledygook | p. 58 |
| "What Do You Mean You Don't Like My Style?" | p. 66 |
| Clear Writing Means Clear Thinking Means... | p. 80 |
| University of Wisconsin-Extension Equal Opportunities Program Office and Department of Agricultural Journalism: A Guide to Nonsexist Language | p. 86 |
| International Communication and Language | p. 92 |
| Business and Technical correspondence | p. 117 |
| The Importance of Memos, Letters, and E-mail | p. 120 |
| Making Your Correspondence Get Results | p. 141 |
| "I Have Some Bad News for You" | p. 150 |
| How to Use Bottom-Line Writing in Corporate Communications | p. 154 |
| Reports and other longer documents | p. 165 |
| Audience Analysis: The Problem and a Solution | p. 168 |
| What Experienced Collaborators Say About Collaborative Writing | p. 184 |
| Ten Report Writing Pitfalls: How to Avoid Them | p. 203 |
| A Pixel (Picture) Is Worth a Thousand Words | p. 210 |
| How to Lie with Statistics | p. 222 |
| Strategies of Persuasion | p. 230 |
| Determining the Ethics of Style | p. 242 |
| Resumes and other written materials for a job search | p. 247 |
| Writing Resumes and Letters in the Language of Employers | p. 254 |
| The Basics of a Cover Letter | p. 283 |
| Writing Resumes | p. 298 |
| Resume Formats | p. 304 |
| Follow- Up Letters | p. 315 |
| Acknowledgments | p. 327 |
| Index | p. 331 |
| Table of Contents provided by Ingram. All Rights Reserved. |
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