Introduction | p. 1 |
The History of Supershopping | |
Supershopping: A System Overview | |
Step 1: Get into the Mindset | p. 17 |
Wake Up and Smell the Savings! | |
Change the Way you Shop | |
Opening Your Eyes | |
The POP Blocks | |
Step 1: Get into the Mindset | |
Step 2: Choose Your Store | p. 29 |
Winning the Supermarket Game | |
The Evolution of the Supermarket | |
So Where Do You Go? | |
The Nature of the Supermarket | |
When to Forget Loyalty | |
Supermarkets: Capitalism at Its Finest | |
Store Brands vs. National Brands: The Myth Revealed | |
Step 2: Choose Your Store | |
Step 3: Use Coupon Power | p. 57 |
Feel the Power | |
Coupons: A Staple of Supershopping | |
Why Coupons Are "Worth It" | |
Empower Yourself | |
Where to Get Coupons | |
The Simplest Way to File | |
Preparing for Your Shopping Trip: Step by Step | |
Coupon Strategies | |
Technologies in the 21st Century | |
Setp 3: Use Coupon Power | |
Step 4: Shop Smart | p. 95 |
Walking the Walk | |
How Not to Shop | |
Marketing Techniques to Recognize | |
Understanding the Supermarket Layout | |
Walking down the Aisle | |
A Few Helpful Hints | |
Supershopping: A Virtual Tour with the Coupon Queen! | |
Loyalty and Rewards Programs | |
Store Cards | |
Cashing in at the Checkout | |
Step 4: Shop Smart | |
Step 5: Aggressive Saving | p. 128 |
Money in the Mail | |
How you Benefit by Refunding | |
Realizing the Biggest Dividends | |
Three Easy Steps: The Refunder's S.O.S | |
Where to Find those All-Important Forms | |
Premiums | |
Step 5: Aggressive Saving | |
Putting It All Together | p. 163 |
Supershopping: A System Summary | |
Where Do You Fit In? | |
Frequently Asked Questions | p. 185 |
Glossary | p. 199 |
Testimonials | p. 207 |
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