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Table of Contents
Chapter 2: Strategies: Terminology and branding; Transparency in business; The importance of strategy; Tools for business analysis; Interview: Amy Fox; Case study: MIO; Case study: Bambeco
Chapter 3: Design creating change: Communicating values; Challenges in the developing world; Connecting to raw materials; Case study: Magno; When good design goes wrong; Tools for growing a business and predicting success; Case study: Metalli Lindberg
Chapter 4: Design making change: Technology facilitating collaboration; How to design for a cause (even at home); Be a designer… for good; Case study: Chris Haughton; Managing effective collaboration; Case study: Elio Studio
Chapter 5: Imagining sustainable systems: When being the best isn’t good enough; Case study: Project Masiluleke; New frontiers in recycling; Case study: Redefining raw materials; Reframing corporate thinking; Case study: A new twist on branding; Interview: Sali Sasaki
Chapter 6: Applying sustainable practices: Connecting sustainability and design management; The design process; Identify a working group; Marketing and communication; Vision targets; Technical targets; What works best