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Technical Writing : Process and Product,9780130981745
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Technical Writing : Process and Product

by ;
Edition:
4th
ISBN13:

9780130981745

ISBN10:
0130981745
Format:
Paperback
Pub. Date:
1/1/2003
Publisher(s):
Prentice Hall
List Price: $86.60
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Summary

For courses in Technical Writing, Business Communication, and Professional Writing. This text guides students through the entire writing processprewriting, writing, and rewritingdeveloping an easy-to-use, step-by-step technique for writing the types of documents they will encounter on the job. The authors' student-friendly style engages students in the writing process and encourages hands-on application as well as discussions about ethics, audience identification, electronic communication, and the role of technical writing in the workplace.

Table of Contents

Preface xv
UNIT 1 DEFINING TECHNICAL WRITING 1(96)
An Introduction To Technical Writing
2(9)
Distinctions
2(1)
Purposes
3(1)
Importance
4(2)
Teamwork
6(5)
Business and Industry Expectations
6(1)
Total Quality Management and Continuous Quality Improvement
6(1)
Team Projects
7(1)
Strategies for Successful Collaboration
7(2)
Chapter Highlights
9(1)
Activities
10(1)
Quiz Questions
10(1)
Producing the Product
11(15)
The Writing Process: An Overview
12(1)
The Rationale for Process
12(5)
Prewriting
13(2)
Writing
15(1)
Rewriting
15(2)
The Process in Practice
17(9)
Prewriting
17(1)
Writing
18(1)
Rewriting
19(4)
Chapter Highlights
23(1)
Activities
23(2)
Quiz Questions
25(1)
Objectives in Technical Writing
26(36)
Clarity
26(6)
Provide Specific Detail
26(1)
Answer the Reporter's Questions
27(1)
Use Easily Understandable Words
28(3)
Use Verbs in the Active Voice versus the Passive Voice
31(1)
Conciseness
32(8)
Limit Paragraph Length
34(1)
Limit Word and Sentence Length
35(5)
Accuracy
40(2)
Organization
42(3)
Spatial
42(1)
Chronological
43(1)
Importance
43(1)
Comparison/Contrast
44(1)
Problem/Solution
44(1)
Ethics
45(17)
Legalities
46(1)
Practicalities
46(1)
Ethicalities
46(7)
Strategies for Making Ethical Decisions
53(1)
Chapter Highlights
54(1)
Activities
54(6)
Quiz Questions
60(2)
Audience Recognition and Involvement
62(35)
Objectives
62(1)
Audience Recognition
62(9)
High-Tech Audience
63(1)
Low-Tech Audience
64(1)
Lay Audience
65(3)
Multiple Audiences
68(3)
Defining Terms for Different Audience Levels
71(1)
Multicultural Audiences
72(5)
Sexist Language
77(2)
Omission
77(1)
Unequal Treatment
77(1)
Stereotyping
78(1)
Pronouns
78(1)
Nouns
78(1)
Audience Involvement
79(9)
Personalized Tone
79(5)
Reader Benefit
84(4)
Audience Checklist
88(9)
Chapter Highlights
89(1)
Activities
90(6)
Quiz Questions
96(1)
UNIT 2 CORRESPONDENCE 97(99)
Memos
98(25)
Objectives
98(1)
The Differences Among Memos, Letters, and E-Mail
98(3)
Criteria for Writing Successful Memos
101(4)
Subject Line
102(1)
Introduction
102(1)
Discussion
103(1)
Conclusion
103(1)
Audience
104(1)
Style
104(1)
Grammar
105(1)
Process
105(6)
Prewriting
105(2)
Writing
107(3)
Rewriting
110(1)
Effective Memo Checklist
111(1)
Process Log
112(3)
Prewriting
112(1)
Writing
112(1)
Rewriting
113(2)
Sample Memos
115(8)
Chapter Highlights
120(1)
Activities
120(2)
Quiz Questions
122(1)
Letters
123(48)
Objectives
123(1)
Letter Components
124(5)
Essential Components
124(3)
Optional Letter Components
127(2)
Letter Wizards and Templates
129(2)
Letter Formats
131(5)
Criteria for Different Types of Letters
136(21)
Letters of Inquiry
136(1)
Cover Letters
137(4)
Good-News Letters
141(3)
Bad-News Letters
144(4)
Complaint Letters
148(1)
Adjustment Letters
149(3)
Sales Letters
152(5)
Process
157(4)
Prewriting
157(1)
Writing
158(1)
Rewriting
159(2)
Process Log
161(10)
Prewriting
161(1)
Writing
161(1)
Rewriting
161(5)
Chapter Highlights
166(1)
Activities
166(4)
Quiz Questions
170(1)
The Job Search
171(25)
Objectives
171(1)
How to Find Job Openings
171(2)
Criteria for Effective Resumes
173(7)
Identification
174(1)
Career Objectives
175(1)
Employment
175(1)
Education
176(1)
Professional Skills
177(1)
Military Experience
177(1)
Professional Affiliations
177(1)
Personal Data
178(1)
References
178(1)
Style
178(2)
Internet Resumes
180(2)
ASCII Resumes
181(1)
HTML Resumes
182(1)
Sample Resumes
182(3)
Criteria for Effective Letters of Application
185(1)
Letter Essentials
185(1)
Introduction
185(1)
Discussion
185(1)
Conclusion
186(1)
Style
186(1)
Sample Letters of Application
186(3)
Techniques for Interviewing Effectively
189(1)
Criteria for Effective Follow-Up Correspondence
190(1)
Sample Follow-Up Letter
190(12)
Checklists
192(4)
Chapter Highlights
193(1)
Activities
194(1)
Quiz Questions
195(1)
UNIT 3 VISUAL APPEAL 196(47)
Document Design
197(18)
Objectives
187(1)
Chunking
188(13)
Order
201(4)
Access
205(1)
Variety
206(5)
Summary
211(4)
Chapter Highlights
212(1)
Activities
212(2)
Quiz Questions
214(1)
Graphics
215(28)
Objectives
215(1)
Conciseness
216(1)
Clarity
216(1)
Cosmetic Appeal
216(1)
Color
216(1)
Three-Dimensional Graphics
217(1)
Criteria for Effective Graphics
217(1)
Types of Graphics
218(25)
Tables
218(2)
Figures
220(19)
Internet Downloadable Graphics
239(1)
Chapter Highlights
240(1)
Activities
240(2)
Quiz Questions
242(1)
UNIT 4 TECHNICAL APPLICATIONS 243(100)
Fliers, Brochures, and Newsletters
244(26)
Objectives
244(1)
Why Write Fliers?
245(1)
Criteria for Writing Fliers
246(3)
Process
247(2)
Why Write Brochures?
249(1)
Criteria for Writing Brochures
249(3)
Title Page (Front Panel)
250(1)
Back Panel
250(1)
Body Panels (Fold-in and Inside)
251(1)
Document Design
251(1)
Audience Recognition and Involvement
252(1)
Accuracy
252(1)
Process
252(4)
Prewriting
252(3)
Writing
255(1)
Rewriting
256(1)
Effective Brochure Usability Checklist
256(2)
Why Write Newsletters?
258(1)
Criteria for Writing Newsletters
258(3)
The Flag
259(1)
Columns
259(1)
Headlines and Subheadings
259(1)
Pop-up Quotes
259(2)
Sidebars
261(1)
Table of Contents
261(1)
Initial Caps
261(1)
Newsletter Style
261(1)
Highlighting
261(1)
Process
261(2)
Prewriting
261(1)
Writing
262(1)
Rewriting
263(1)
Effective Newsletter Usability Checklist
263(7)
Chapter Highlights
265(1)
Activities
266(3)
Quiz Questions
269(1)
Technical Descriptions
270(19)
Objectives
270(2)
Operations Manuals
270(1)
Product Demand Specifications
271(1)
Study Reports Provided by Consulting Firms
271(1)
Sales Literature
271(1)
Criteria for Writing Technical Descriptions
272(4)
Title
272(1)
Overall Organization
273(1)
Internal Organization
273(2)
Development
275(1)
Word Usage
276(1)
Process
276(3)
Prewriting
277(1)
Writing
277(1)
Rewriting
278(1)
Technical Description Checklist
279(1)
Process Log
280(6)
Prewriting
280(1)
Writing
281(1)
Rewriting
281(5)
Sample Technical Description
286(3)
Chapter Highlights
286(1)
Activities
286(2)
Quiz Questions
288(1)
Instructions and User's Manuals
289(54)
Objectives
289(2)
Criteria for Writing Short Instructions
291(8)
Title
291(1)
Organization
291(4)
Audience Recognition
295(1)
Graphics
296(1)
Style
297(2)
Process
299(3)
Prewriting
299(1)
Writing
300(2)
Rewriting
302(1)
Effective Instruction Checklist
302(2)
Process Log
304(7)
Prewriting
305(1)
Writing
305(1)
Rewriting
305(6)
Sample Instruction
311(4)
Criteria for Writing a User's Manual
315(4)
Usability Evaluation Checklist
319(2)
Sample User's Manual with Screen Captures
321(8)
Sample User's Manual
329(14)
Chapter Highlights
340(1)
Activities
340(2)
Quiz Questions
342(1)
UNIT 5 ELECTRONIC COMMUNICATION 343(42)
E-Mail, On-line Help, and Web Sites
344(41)
The Internet-The ``Information Superhighway''
344(1)
The Intranet-A Company's Internal Web
345(2)
The Extranet-A Web Within A Web
347(1)
On-Line Technical Writing Applications: E-Mail, On-Line Help, and Web Sites
347(28)
E-Mail
347(1)
E-Mail Problems
348(2)
Techniques for Writing Effective E-Mail
350(5)
On-line Help
355(1)
Techniques for Writing Effective On-line Help
356(4)
Web Sites
360(1)
Web Sites versus Paper Text
360(2)
Criteria for a Successful Web Site
362(6)
Process
368(7)
Web Site Usability Checklist
375(10)
Chapter Highlights
378(1)
Activities
378(5)
Quiz Questions
383(2)
UNIT 6 REPORT STRATEGIES 385(127)
Research
386(21)
Objectives
386(1)
Criteria for Writing Research Reports
386(2)
Audience
387(1)
Effective Style
387(1)
Formatting
387(1)
Process
388(19)
Prewriting Research Techniques
388(8)
Writing
396(7)
Rewriting
403(2)
Chapter Highlights
405(1)
Activities
405(1)
Quiz Questions
406(1)
The Summary
407(12)
Objectives
407(1)
Criteria for Writing Summaries
408(2)
Overall Organization
408(1)
Internal Organization
409(1)
Development
409(1)
Style
410(1)
Length
410(1)
Audience Recognition
410(1)
Grammar and Mechanics
410(1)
Process
410(3)
Prewriting
411(1)
Writing
411(1)
Rewriting
412(1)
Summary Checklist
413(1)
Process Log
414(5)
Prewriting
414(1)
Writing
414(1)
Rewriting
414(1)
Chapter Highlights
414(3)
Activities
417(1)
Quiz Questions
418(1)
Reports
419(41)
Objectives
419(1)
Criteria for Writing Reports
420(3)
Organization
420(2)
Development
422(1)
Style
422(1)
Types of Reports
423(18)
Trip Reports
423(1)
Progress Reports
424(3)
Lab Reports
427(8)
Feasibility Reports (Recommendation Reports)
435(1)
Incident Reports
436(5)
Process
441(5)
Prewriting
441(1)
Writing
441(4)
Rewriting
445(1)
Report Checklist
446(1)
Process Log
447(13)
Prewriting
447(1)
Writing
447(1)
Rewriting
447(6)
Chapter Highlights
453(1)
Activities
453(6)
Quiz Questions
459(1)
Proposals
460(34)
Objectives
460(1)
Criteria for Proposals
461(11)
Title Page
461(2)
Cover Letter
463(1)
Table of Contents
463(2)
List of Illustrations
465(1)
Abstract (or Summary)
465(2)
Introduction
467(2)
Discussion
469(1)
Conclusion/Recommendation
470(1)
Glossary
470(1)
Works Cited (or References)
471(1)
Appendix
472(1)
Process
472(5)
Prewriting
472(1)
Writing
473(2)
Rewriting
475(2)
Proposal Checklist
477(1)
Sample Proposal
477(17)
Chapter Highlights
491(1)
Activities
491(2)
Quiz Questions
493(1)
Oral Presentations
494(18)
Objectives
494(1)
Types of Oral Presentations
495(1)
The Impromptu Speech
495(1)
The Memorized Speech
495(1)
The Manuscript Speech
496(1)
The Extemporaneous Speech
496(1)
Criteria for Effective Oral Presentations
496(7)
Overall Organization
496(1)
Development
497(1)
Style
497(1)
Delivery
497(2)
Appearance
499(1)
Body Language and Gestures
499(1)
Visual Aids
499(4)
Process
503(6)
Prewriting
503(1)
Writing
504(5)
Presentation
509(1)
Speaker's Checklist
509(1)
Post Speech Activities
509(3)
Chapter Highlights
510(1)
Activities
510(1)
Quiz Questions
511(1)
UNIT 7 HANDBOOK 512(35)
Grammar, Punctuation, Mechanics, and Spelling
513(34)
Grammar Rules
514(9)
Agreement between Pronoun and Antecedent (Referent)
515(1)
Agreement between Subject and Verb
515(2)
Comma Splice
517(1)
Faulty or Vague Pronoun Reference
518(1)
Fragment
518(1)
Fused Sentence
519(2)
Modification
521(1)
Parallelism
522(1)
Punctuation
523(6)
Apostrophe
523(1)
Colon
523(1)
Comma
524(1)
Dash
525(1)
Ellipses
526(1)
Exclamation Point
526(1)
Hyphen
526(1)
Parentheses
527(1)
Period
527(1)
Question Mark
528(1)
Quotation Marks
528(1)
Semicolon
529(1)
Mechanics
529(6)
Abbreviations
529(4)
Capital Letters
533(1)
Numbers
534(1)
Spelling
535(1)
Proofreader's Marks
536(11)
Activities
536(7)
Grammar Quiz
543(4)
References 547(4)
Index 551


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