9780072981148

Telecommunications : An Introduction to Electronic Media

by
  • ISBN13:

    9780072981148

  • ISBN10:

    0072981148

  • Edition: 9th
  • Format: Paperback
  • Copyright: 7/1/2005
  • Publisher: McGraw-Hill Humanities/Social Sciences/Languages
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Supplemental Materials

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

Table of Contents

Prologue: The Significance of Telecommunications
Electronic Media Forms
Radio
Broadcast Television
Cable and Satellite Television
Movies
The Internet
Other Forms of Telecommunications
International Electronic Media
Electronic Media Functions
Business Practices
Programs
Laws and Regulations
Ethics and Effects
Advertising
Audience Feedback
Production, Distribution, and Exhibition
Epilogue Careers in Telecommunications
Table of Contents provided by Publisher. All Rights Reserved.

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