More New and Used
from Private Sellers
Usually Ships in 3-5 Business Days
Downloadable Offline AccessLifetime Access
Questions About This Book?
Why should I rent this book?
Renting is easy, fast, and cheap! Renting from eCampus.com can save you hundreds of dollars compared to the cost of new or used books each semester. At the end of the semester, simply ship the book back to us with a free UPS shipping label! No need to worry about selling it back.
How do rental returns work?
Returning books is as easy as possible. As your rental due date approaches, we will email you several courtesy reminders. When you are ready to return, you can print a free UPS shipping label from our website at any time. Then, just return the book to your UPS driver or any staffed UPS location. You can even use the same box we shipped it in!
What version or edition is this?
This is the edition with a publication date of 7/21/2011.
What is included with this book?
- The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
- The Rental copy of this book is not guaranteed to include any supplemental materials. You may receive a brand new copy, but typically, only the book itself.
Vacation ownership is becoming a mainstream travel product. Continued growth based on number of units sold and an increasing number of international brands has placed this segment in a very strong position. As the market continues to grow there is an increasing demand for clear and engaging sources of information on the key issues and components of vacation ownership, from both hospitality management students and the public. This book updates hospitality students in this vacation sector, provides the key background information, explanation of the growth, the components to vacation ownership management and an overview of opportunities in vacation ownership management. Timeshare Management provides the understanding of the financing, marketing, sales, management, and human resource issues surrounding the subject - vital to any hospitality and tourism student. * Provides an overview of vacation ownership management by sharing the segment's history, terms, and rules * Offers skills that are necessary for success in this segment * Establishes best practice examples through a case study format
Table of Contents
|Vacation Ownership Resort Development: An Overview: An introduction of vacation ownership and its history|
|Timeshare Evolving||p. 2|
|The Evolving Timeshare Service||p. 5|
|Evolving Legal Approaches||p. 6|
|Exchange Services||p. 7|
|Resort Management||p. 10|
|Movements and Developments||p. 11|
|The Vacation Owner: An overview of the demographics of vacation owners and comparisons to the traditional hotel guest|
|Timeshare Locations||p. 16|
|Timeshare Market Segmentation||p. 20|
|The Community: A look at the impact vacation ownership resorts have on the community|
|Impacts of the Vacation Ownership industry||p. 30|
|Timeshare Owner Impact and Visitor Behaviour||p. 32|
|Employment Impact of the Timeshare Industry||p. 38|
|Marketing Vacation Ownership Resorts: Evaluate the proper application of marketing theory in the vacation ownership industry|
|The Marketing Mix||p. 44|
|Marketing Timeshare||p. 45|
|Vacation Ownership Marketing Practices||p. 48|
|Owner Referral Programs||p. 53|
|The 12-Step Sales Process: Part 1: Evaluate current sales practices|
|The 12-Step Sales Process||p. 60|
|The 12-Step Sales Process: Part 2|
|Presentation and Uncovering of Problems||p. 74|
|Property Viewing||p. 79|
|Points vs. Weeks: Explain the difference between points and weeks. Examine both and how they are used effectively|
|Fixed Timeshare Weeks||p. 90|
|Float Timeshare Weeks||p. 91|
|Fixed Versus Float||p. 92|
|Home Resorts||p. 94|
|The Role of Exchange Company: Share information about exchange companies and their role in the vacation ownership industry|
|History of the Exchange Companies||p. 104|
|Resort Condominiums International||p. 104|
|How Do RCI Points Work?||p. 108|
|Interval International||p. 108|
|Boutique Exchange Companies||p. 114|
|Financing in the Timeshare Industry: Explain types of financing involved in developing vacation ownership resorts. Explain types of financing consumers' employ when purchasing and the resort's involvement|
|Developer Financing||p. 120|
|Consumer Financing||p. 124|
|Managing Service Quality in Timeshare Operations: Application of service theory to the vacation ownership industry|
|Timeshare Service Quality||p. 130|
|Service Quality Management Systems||p. 133|
|Quality Management and Timeshare Operations||p. 137|
|Total Quality Unit Management||p. 138|
|Human Resources in Timeshare Operations: Explanation of unique issues and career opportunities within vacation ownership|
|Hospitality and Hospitableness||p. 147|
|Emotional Dimensions of Hospitality and Tourism Service||p. 150|
|Empowering Service Excellence||p. 153|
|Managing as Though People Matter||p. 157|
|Condominium Hotels: Introduction of the concept of condominium hotels: reasons behind the growth and comparisons to traditional vacation ownership properties|
|Condominium Hotels||p. 168|
|Growth in Foreign Interest and Brands||p. 172|
|Financing Condominium Hotels||p. 176|
|Vacation Ownership Expansion: Explore the growth of vacation ownership into other segments|
|Destination Clubs||p. 188|
|Table of Contents provided by Ingram. All Rights Reserved.|