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Understanding Management

by
Edition:
4th
ISBN13:

9780324259186

ISBN10:
0324259182
Media:
Paperback
Pub. Date:
3/7/2003
Publisher(s):
Cengage Learning
List Price: $225.99
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Summary

Understanding Management combines classic management concepts with emerging trends and issues in a concise, exciting, and user-friendly format. The theme of the fourth edition is the 'new workplace' highlighting how technology and other influences have changed the traditional organizations and the impact on their members. The goal since the first edition has been to provide a practical and hands-on alternative to the traditional and comprehensive texts on the market.

Table of Contents

Preface vii
About the Authors xvii
PART 1 MANAGERS IN LEARNING ORGANIZATIONS
3(46)
Managing the New Workplace
4(45)
The Definition of Management
7(1)
Organizational Performance
8(1)
Best Practices How Joe Torre Brings Out the Best in His Players
9(1)
Management Skills
10(1)
Management Types
10(1)
What Is It Like to Be a Manager?
11(2)
Manager Activities
11(1)
Manager Roles
12(1)
Managing in Small Businesses and Not-for-Profit Organizations
13(1)
Focus on Skills Do You Really Want to Be a Manager?
14(1)
Digital, Inc. Dating in Bytes
15(1)
Management and the New Workplace
16(6)
Forces on Organizations
18(1)
New Management Competencies
19(1)
Application: Managing Crises and Unexpected Events
20(2)
Focus on Leadership American Express Responds
22(5)
The Learning Organization
23(1)
Managing the Technology-Driven Workplace
24(3)
Management and Organization
27(3)
Classical Perspective
30(5)
Scientific Management
30(1)
Bureaucratic Organizations
31(2)
Administrative Principles
33(2)
Humanistic Perspective
35(4)
The Human Relations Movement
35(1)
The Human Resources Perspective
36(2)
The Behavioral Sciences Approach
38(1)
Management Science Perspective
39(1)
Best Practices What Happened to Paperless?
39(10)
Total Quality Management
40(1)
Summary and Management Solution
41(1)
Discussion Questions
42(1)
Manager's Workbook
43(1)
Manager's Workshop
44(1)
Management in Practice: Ethical Dilemma
44(1)
Surf the Net
45(1)
Case for Critical Analysis
45(4)
PART 2 THE ENVIRONMENT OF MANAGEMENT
49(94)
The Environment and Corporate Culture
50(30)
The External Environment
52(5)
General Environment
54(3)
Task Environment
Digital, Inc. Unplugged Conversations
59(3)
Focus on Collaboration The New Golden Rule: Cooperate!
60(1)
The Organization-Environment Relationship
61(2)
Environmental Uncertainty
61(1)
Adapting to the Environment
62(1)
The Internal Environment: Corporate Culture
63(4)
Symbols
65(1)
Stories
65(1)
Heroes
65(1)
Slogans
66(1)
Ceremonies
66(1)
Environment and Culture
67(3)
Adaptive Cultures
67(1)
Types of Cultures
68(2)
Shaping Corporate Culture for the New Workplace
70(1)
Best Practices Athene's Culture Nurtures Loyalty and Excellence
70(2)
New Demands for Managing Corporate Culture
71(1)
Cultural Leadership
72(1)
Focus on Leadership Lennar Corporation
72(1)
Best Practices Eileen Fisher
73(7)
Summary and Management Solution
74(1)
Discussion Questions
75(1)
Manager's Workbook
75(1)
Manager's Workshop
76(1)
Management in Practice: Ethical Dilemma
77(1)
Surf the Net
77(1)
Case for Critical Analysis
78(2)
Managing in a Global Environment
80(30)
A Borderless World
83(1)
The International Business Environment
84(1)
Focus on Diversity Cross-Cultural Communication
85(1)
The Economic Environment
86(2)
Digital, Inc. World Bank
88(1)
The Legal-Political Environment
89(1)
GATT and the World Trade Organization
89(1)
European Union
90(1)
Focus on Collaboration GrameenPhone
90(1)
North American Free Trade Agreement (NAFTA)
91(1)
The Sociocultural Environment
91(4)
Social Values
92(2)
Other Cultural Characteristics
94(1)
Getting Started Internationally
95(2)
Outsourcing
95(1)
Exporting
96(1)
Licensing
97(1)
Best Practices Real Time Garments by Li & Fung
97(1)
Direct Investing
98(1)
Multinational Corporations
98(1)
Managing in a Global Environment
99(3)
Personal Challenges for Global Managers
99(1)
Managing Cross-Culturally
100(1)
Global Learning
101(1)
Summary and Management Solution
102(1)
Best Practices Virtual Reality: Negotiating the Cross-Cultural Web
102(8)
Discussion Questions
103(1)
Manager's Workbook
104(1)
Manager's Workshop
105(1)
Management in Practice: Ethical Dilemma
105(1)
Surf the Net
106(1)
Case for Critical Analysis
107(3)
Managerial Ethics and Corporate Social Responsibility
110(33)
What Is Managerial Ethics?
112(3)
Criteria for Ethical Decision Making
115(1)
Utilitarian Approach
115(1)
Individualism Approach
116(1)
Focus on Ethics Guidelines for Ethical Decision Making
116(2)
Moral-Rights Approach
117(1)
Justice Approach
118(1)
Factors Affecting Ethical Choices
118(5)
The Manager
119(2)
The Organization
121(2)
What Is Social Responsibility?
123(1)
Digital, Inc. Resources for Social Responsibility
123(1)
Organizational Stakeholders
124(1)
Focus on Collaboration Executives Volunteer to Educate
125(1)
The Natural Environment
126(2)
Evaluating Corporate Social Performance
128(2)
Economic Responsibilities
128(1)
Legal Responsibilities
128(1)
Ethical Responsibilities
129(1)
Discretionary Responsibilities
130(1)
Managing Company Ethics and Social Responsibility
130(1)
Best Practices Natural Step
130(5)
Ethical Individuals
131(1)
Ethical Leadership
131(1)
Organizational Structures and Systems
132(3)
Ethics and the New Workplace
135(8)
Summary and Management Solution
137(1)
Discussion Questions
137(1)
Manager's Workbook
138(1)
Manager's Workshop
138(1)
Management in Practice: Ethical Dilemma
139(1)
Surf the Net
140(1)
Case for Critical Analysis
140(3)
PART 3 PLANNING
143(88)
Organizational Planning and Goal Setting
144(40)
Overview of Goals and Plans
146(1)
Purposes of Goals and Plans
147(2)
Goals in Organizations
149(1)
Organizational Mission
149(1)
Focus on Ethics New Horizons
150(2)
Goals and Plans
151(1)
Best Practices Start-Up E.piphany Plans to ``Grow Up'' Fast
152(1)
Hierarchy of Goals
153(1)
Criteria for Effective Goals
153(1)
Planning Types and Performance
154(4)
Management by Objectives
154(2)
Single-Use and Standing Plans
156(1)
Contingency Plans
156(1)
Crisis Management Planning
157(1)
Focus on Leadership Regulating E-mail in the Workplace
158(3)
Planning in the New Workplace
161(3)
Traditional Approaches to Planning
161(1)
New Workplace Approaches to Planning
162(2)
Thinking Strategically
164(2)
What Is Strategic Management?
164(1)
Purpose of Strategy
165(1)
Digital, Inc. EBay: Building on Success
166(2)
The Strategic Management Process
168(3)
Strategic Formulation versus Implementation
168(1)
Situation Analysis
168(3)
Formulating Business-Level Strategy
171(6)
Porter's Competitive Forces and Strategies
171(5)
Partnership Strategies
176(1)
Putting Strategy into Action
177(7)
Leadership
178(1)
Human Resources
179(1)
Summary and Management Solution
179(1)
Discussion Questions
180(1)
Manager's Workbook
180(1)
Manager's Workshop
181(1)
Management in Practice: Ethical Dilemma
181(1)
Surf the Net
182(1)
Case for Critical Analysis
182(2)
Managerial Decision Making
184(47)
Types of Decisions and Problems
187(1)
Programmed and Nonprogrammed Decisions
187(1)
Digital, Inc. Starbucks Makes a New Connection
188(3)
Certainty, Risk, Uncertainty, and Ambiguity
189(2)
Decision-Making Models
191(3)
Classical Model
191(1)
Administrative Model
192(2)
Best Practices Wildland Firefighters
194(2)
Political Model
195(1)
Decision-Making Steps
196(1)
Recognition of Decision Requirement
197(1)
Focus on Collaboration Oprah, Inc.
197(4)
Diagnosis and Analysis
198(1)
Development of Alternatives
198(1)
Selection of Desired Alternative
199(1)
Implementation of Chosen Alternative
200(1)
Evaluation and Feedback
200(1)
Personal Decision Framework
201(1)
Increasing Participation in Decision Making
202(6)
The Vroom-Jago Model
203(3)
New Decision Approaches for the New Workplace
206(2)
Focus on Collaboration At Brady: ``From No to Yo''
208(1)
Using Information Technology for Decision Making
209(1)
Information Technology
210(2)
Data versus Information
210(1)
Characteristics of Useful Information
211(1)
Types of Information Systems
212(2)
Operations Information Systems
212(1)
Management Information Systems
213(1)
The Internet and E-Business
214(4)
E-Business Strategies
216(1)
E-Marketplaces
217(1)
Focus on Collaboration Grant J. Hunt Co. Likes the Personal Touch
218(1)
Customer Relationship Management
219(1)
Management Implications of Information Technology
219(3)
Improved Employee Effectiveness
219(1)
Increased Efficiency
220(1)
Empowered Employees
221(1)
Information Overload
221(1)
Enhanced Collaboration
222(1)
Organizational Learning
222(1)
IT Trends in the New Workplace
222(9)
Instant Messaging
222(1)
Wireless Internet
223(1)
Peer-to-Peer File Sharing
223(1)
Summary and Management Solution
224(1)
Discussion Questions
225(1)
Manager's Workbook
225(1)
Manager's Workshop
226(1)
Management in Practice: Ethical Dilemma
227(1)
Surf the Net
227(1)
Case for Critical Analysis
228(3)
PART 4 ORGANIZING
231(142)
Fundamentals of Organizing
232(42)
Organizing the Vertical Structure
234(4)
Work Specialization
235(1)
Chain of Command
236(1)
Span of Management
237(1)
Focus on Skills How to Delegate
238(3)
Centralization and Decentralization
239(2)
Departmentalization
241(1)
Focus on Skills Delta Forces
241(4)
Team Approach
243(2)
Network Approach
245(1)
Focus on Collaboration Imagination Ltd.
245(4)
The Virtual Organization Approach
248(1)
The Horizontal Organization
249(6)
The Need for Coordination
249(2)
Task Forces, Teams, and Project Management
251(2)
Reengineering
253(2)
Traditional Organizations versus the New Workplace
255(5)
Horizontal Structure
256(1)
Open Information
256(1)
Decentralized Decision Making and Participative Strategy
257(1)
Empowered Employees and Shared Responsibility
257(1)
Strong, Adaptive Culture
258(2)
Factors Shaping Structure
260(3)
Structure Follows Strategy
260(2)
Structure Reflects the Environment
262(1)
Best Practices Salvation Army
263(5)
Structure Fits the Technology
264(4)
Summary and Management Solution
268(1)
Digital, Inc. Noosh, Inc.
268(6)
Discussion Questions
269(1)
Manager's Workbook
269(1)
Manager's Workshop
270(1)
Management in Practice: Ethical Dilemma
271(1)
Surf the Net
271(1)
Case for Critical Analysis
271(3)
Change and Development
274(30)
Change and the New Workplace
276(1)
Model of Planned Organizational Change
277(2)
Forces for Change
278(1)
Need for Change
278(1)
Digital, Inc. Google.com
279(1)
Initiating Change
280(3)
Search
280(1)
Creativity
280(1)
Idea Champions and New-Venture Teams
281(2)
Implementing Change
283(1)
Resistance to Change
283(1)
Focus on Innovation Frog Design
283(1)
Focus on Collaboration Making Change Stick
284(5)
Force-Field Analysis
285(1)
Implementation Tactics
286(3)
Types of Planned Change
289(1)
Technology Changes
290(1)
New-Product Changes
290(1)
Best Practices Triumph Motorcycles
290(2)
Structural Changes
291(1)
Culture/People Changes
292(12)
Training and Development
292(1)
Organizational Development
293(4)
Summary and Management Solution
297(1)
Discussion Questions
298(1)
Manager's Workbook
299(1)
Manager's Workshop
300(1)
Management in Practice: Ethical Dilemma
301(1)
Surf the Net
301(1)
Case for Critical Analysis
301(3)
Human Resource Management
304(34)
The Strategic Role of Human Resource Management
306(2)
Environmental Influence on HRM
308(4)
Competitive Strategy
308(2)
Federal Legislation
310(2)
The Changing Nature of Careers
312(2)
The Changing Social Contract
312(1)
The New Workplace
313(1)
Focus on Collaboration Home-Based Businesses
314(1)
Attracting an Effective Workforce
315(5)
Human Resource Planning
316(1)
Recruiting
317(3)
Digital, Inc. 2 Rent a Coder
320(2)
Selecting
321(1)
Focus on Skills The Right Way to Interview a Job Applicant
322(2)
Developing an Effective Workforce
324(1)
Training and Development
324(1)
Best Practices Pret A Manger
325(4)
Performance Appraisal
327(2)
Maintaining an Effective Workforce
329(9)
Compensation
329(1)
Benefits
330(1)
Termination
331(2)
Summary and Management Solution
333(1)
Discussion Questions
333(1)
Manager's Workbook
334(1)
Manager's Workshop
334(1)
Management in Practice: Ethical Dilemma
335(1)
Surf the Net
335(1)
Case for Critical Analysis
336(2)
Managing Diverse Employees
338(35)
Valuing Diversity
340(3)
Dimensions of Diversity
341(1)
Attitudes toward Diversity
342(1)
Focus on Collaboration Shifting Attitudes
343(1)
The Changing Workplace
344(1)
Challenges Minorities Face
345(1)
Focus on Skills Lopez Negrete Communications
345(1)
Digital, Inc. BETting on the Internet: BET.com
346(2)
Management Challenges
347(1)
Affirmative Action
348(3)
Current Debates about Affirmative Action
349(1)
The Glass Ceiling
350(1)
Current Responses to Diversity
351(1)
Best Practices Women Entrepreneurs
352(7)
Changing the Corporate Culture
353(1)
Changing Structures and Policies
354(3)
Diversity Awareness Training
357(2)
Defining New Relationships in Organizations
359(2)
Emotional Intimacy
359(1)
Sexual Harassment
360(1)
Global Diversity
361(2)
Selection and Training
361(1)
Communication Differences
362(1)
Diversity in the New Workplace
363(10)
Multicultural Teams
363(1)
Employee Network Groups
364(1)
Summary and Management Solution
365(1)
Discussion Questions
366(1)
Manager's Workbook
367(1)
Manager's Workshop
367(1)
Management in Practice: Ethical Dilemma
368(1)
Surf the Net
369(1)
Case for Critical Analysis
369(4)
PART 5 LEADERSHIP
373(174)
Foundations of Behavior in Organizations
374(36)
Organizational Behavior
376(1)
Attitudes
377(1)
Focus on Ethics St. Luke's
377(3)
Components of Attitudes
378(1)
Work-Related Attitudes
379(1)
Digital, Inc. Gupta Corporation
380(2)
Conflicts among Attitudes
382(1)
Perception
382(2)
Perceptual Selectivity
383(1)
Perceptual Distortions
383(1)
Focus on Collaboration Eden Alternative
384(3)
Attributions
385(2)
Personality and Behavior
387(4)
Personality Traits
387(2)
Emotional Intelligence
389(1)
Attitudes and Behaviors Influenced by Personality
390(1)
Focus on Skills What's Your Crisis EQ?
391(4)
Person-Job Fit
394(1)
Learning
395(3)
The Learning Process
395(1)
Learning Styles
396(2)
Continuous Learning
398(1)
Stress and Stress Management
398(1)
Best Practices Marshall Goldsmith
399(3)
Type A and Type B Behavior
400(1)
Causes of Work Stress
400(2)
Focus on Collaboration The Bourne Identity
402(8)
Stress Management
403(2)
Summary and Management Solution
405(1)
Discussion Questions
405(1)
Manager's Workbook
406(1)
Manager's Workshop
407(1)
Management in Practice: Ethical Dilemma
408(1)
Surf the Net
408(1)
Case for Critical Analysis
409(1)
Leadership in Organizations
410(32)
The Nature of Leadership
412(1)
Leadership versus Management
412(4)
Position Power
414(1)
Personal Power
414(1)
Empowerment
415(1)
Leadership Traits
416(1)
Focus on Collaboration Andy Pearson Transforms Himself As a Leader
416(1)
Autocratic versus Democratic Leaders
417(1)
Focus on Collaboration Hunterdon High School
418(1)
Behavioral Approaches
419(1)
Ohio State Studies
419(1)
Michigan Studies
419(1)
The Leadership Grid
419(1)
Contingency Approaches
420(9)
Fiedler's Contingency Theory
420(3)
Hersey and Blanchard's Situational Theory
423(2)
Path-Goal Theory
425(3)
Substitutes for Leadership
428(1)
Change Leadership
429(2)
Charismatic and Visionary Leadership
430(1)
Transformational Leaders
431(1)
Focus on Skills Are You a Charismatic Leader?
431(2)
Leading the New Workplace
432(1)
Best Practices USS Benfold
433(1)
Focus on Skills Leading Women
434(1)
Digital, Inc. PK-35 Soccer Teams
435(7)
Summary and Management Solution
436(1)
Discussion Questions
437(1)
Manager's Workbook
438(1)
Manager's Workshop
439(1)
Management in Practice: Ethical Dilemma
439(1)
Surf the Net
440(1)
Case for Critical Analysis
440(2)
Motivation in Organizations
442(36)
The Concept of Motivation
444(2)
Foundations of Motivation
446(1)
Traditional Approach
446(1)
Human Relations Approach
446(1)
Human Resource Approach
447(1)
Contemporary Approach
447(1)
Content Perspectives on Motivation
447(1)
Hierarchy of Needs Theory
447(2)
ERG Theory
449(2)
Two-Factor Theory
451(1)
Focus on Collaboration Norsk Hydro: Working Better by Working Less
451(2)
Acquired Needs Theory
453(1)
Digital, Inc. General Electric Ebusiness
453(1)
Process Perspectives on Motivation
454(1)
Equity Theory
454(1)
Best Practices Romac Industries
455(3)
Expectancy Theory
456(2)
Reinforcement Perspective on Motivation
458(5)
Reinforcement Tools
459(1)
Schedules of Reinforcement
460(3)
Job Design for Motivation
463(1)
Focus on Skills The Carrot-and-Stick Controversy
463(5)
Job Simplification
464(1)
Job Rotation
464(1)
Job Enlargement
465(1)
Job Enrichment
465(1)
Job Characteristics Model
466(2)
Motivating in the New Workplace
468(2)
Empowerment
469(1)
Focus on Leadership 360°
470(8)
Giving Meaning to Work
471(1)
Summary and Management Solution
472(1)
Discussion Questions
473(1)
Manager's Workbook
474(1)
Manager's Workshop
474(1)
Management in Practice: Ethical Dilemma
475(1)
Surf the Net
475(1)
Case for Critical Analysis
476(2)
Communicating in Organizations
478(36)
Communication and the Manager's Job
480(3)
What Is Communication?
481(1)
The Communication Process
482(1)
Communicating among People
483(1)
Focus on Skills How to Be a Master Communicator
484(3)
Communication Channels
484(3)
Persuasion and Influence
487(1)
Focus on Collaboration Alicia Keys and India.Arie
487(2)
Nonverbal Communication
488(1)
Focus on Skills Voice Training for Managers
489(3)
Listening
491(1)
Organizational Communication
492(1)
Formal Communication Channels
492(1)
Best Practices CEO Talk
492(4)
Digital, Inc. Amazon.com Keeps Track of Employees' ``Pulse Rate''
496(5)
Team Communication Channels
498(1)
Informal Communication Channels
499(2)
Communicating in the New Workplace
501(1)
Open Communication
501(1)
Dialogue
501(1)
Focus on Collaboration Great Harvest Bread Company
502(2)
Feedback and Learning
503(1)
Managing Organizational Communication
504(10)
Barriers to Communication
504(2)
Overcoming Communication Barriers
506(1)
Summary and Management Solution
507(1)
Discussion Questions
508(1)
Manager's Workbook
508(1)
Manager's Workbook
509(1)
Manager's Workshop
510(1)
Management in Practice: Ethical Dilemma
511(1)
Surf the Net
511(1)
Case for Critical Analysis
512(2)
Teamwork in Organizations
514(33)
Teams at Work
516(2)
What Is a Team?
516(1)
Model of Work Team Effectiveness
517(1)
Focus on Collaboration A High-Tech Executive Learns about Teamwork
518(1)
Types of Teams
519(2)
Formal Teams
519(1)
Self-Directed Teams
520(1)
Focus on Collaboration Sustainable Northwest and Others
521(4)
Teams in the New Workplace
523(2)
Team Characteristics
525(2)
Size
525(1)
Member Roles
526(1)
Team Processes
527(4)
Stages of Team Development
527(3)
Team Cohesiveness
530(1)
Focus on Collaboration Project Platypus
531(2)
Team Norms
532(1)
Managing Team Conflict
533(1)
Digital, Inc. Eze Castle Software
533(4)
Causes of Conflict
534(1)
Styles to Handle Conflict
535(2)
Benefits and Costs of Teams
537(1)
Potential Benefits of Teams
537(1)
Best Practices Eileen Fisher, Inc.
538(2)
Potential Costs of Teams
539(1)
Focus on Skills How to Run a Great Meeting
540(7)
Summary and Management Solution
541(1)
Discussion Questions
542(1)
Manager's Workbook
542(1)
Manager's Workshop
543(1)
Management in Practice: Ethical Dilemma
543(1)
Surf the Net
544(1)
Case for Critical Analysis
544(3)
PART 6 CONTROLLING
547
The Importance of Control
548
The Meaning of Control
550(1)
Organizational Control Focus
551(1)
Focus on Skills E-Commerce Metrics
551(2)
Feedforward Control
552(1)
Concurrent Control
552(1)
Feedback Control
553(1)
Digital, Inc. Matchmaking for Dorms and Jobs
553(1)
Feedback Control Model
554(5)
Steps of Feedback Control
555(2)
Application to Budgeting
557(2)
The Changing Philosophy of Control
559(1)
Focus on Skills Buckeye Beans & Herbs
559(2)
Managing Productivity
561(1)
Measuring Productivity
561(1)
Total Quality Management
562(3)
TQM Techniques
563(1)
TQM Success Factors
564(1)
Trends in Quality and Financial Control
565(1)
International Quality Standards
565(1)
New Financial Control Systems
566(1)
Control in the New Workplace
566(1)
Open-Book Management
567(1)
Best Practices Semco's Open Book Policy
567
The Balanced Scorecard
568(1)
Summary and Management Solution
569(1)
Discussion Questions
570(1)
Manager's Workbook
570(1)
Manager's Workshop
570(1)
Management in Practice: Ethical Dilemma
571(1)
Surf the Net
572(1)
Case for Critical Analysis
572
APPENDIX A: Video Cases
1(1)
Le Meridien Managers Manage by Walking About
1(1)
Student Advantage Has the Advantage in the New Economy
2(1)
Fallon Worldwide: Can Its Corporate Culture Be a Soul Survivor?
3(1)
Fallon Worldwide---Its Name Spells Global
4(1)
Timberland Walks the Walk of Social Responsibility
5(1)
The Geek Squad: Providing Service That Makes You Smile
6(1)
Caribou Coffee Has a Mission
7(1)
Caribou Coffee's Strategy: Worth More Than Beans
8(1)
Machado and Silvetti: A Business Based on Decisions
9(1)
Student Advantage Helps College Students Stay Organized
10(1)
Machado and Silvetti: Building the Business of Building
11(1)
Peter Pan Offers a Safe Ride
12(1)
Fannie Mae: A Superstar to American Home Buyers and Workers
13(1)
Fannie Mae Promotes a Diverse Workforce
14(1)
CVS Stands for Consumer Value Store
15(1)
Donna Fernandes: She's the Leader of the Pack
16(1)
Motivation Is a Wild Experience at the Buffalo Zoo
17(1)
Communication Is Paramount at Le Meridien
18(1)
Cannondale: Teams Perform in the Race for the Perfect Bicycle
19(1)
Cannondale Has Finely Tuned Control
20(1)
Cannondale's Information Technology: From Office to Factory Floor---and Beyond
21(1)
Cannondale's Consuming Passion for Perfection
22
APPENDIX B: Continuing Case
1(1)
Part One: Ford Motor Company Makes History
1(1)
Part Two: Ford Operates in a Complex Environment
2(2)
Part Three: A Tale of Two Strategies
4(2)
Part Four: Managing Organizational Changes at Ford
6(1)
Part Five: Ford Enters a New Era of Leadership
7(2)
Part Six: At Ford, Quality Is Job 1---Again
9
APPENDIX C: Entrepreneurship and Small Business Management
1(1)
What Is Entrepreneurship?
1(1)
Entrepreneurship and the Environment
2(2)
Entrepreneurship Today
2(1)
Definition of Small Business
2(1)
Impact of Entrepreneurial Companies
3(1)
Who Are Entrepreneurs?
4(2)
Personality Traits
4(2)
Demographic Factors
6(1)
Starting an Entrepreneurial Firm
6(1)
New Business Idea
6(1)
The Business Plan
6(1)
Best Practices The Soft Touch Leads to Success at Ipswitch Software
7(2)
Legal Form
8(1)
Financial Resources
8(1)
Best Practices Helpful Hints for Writing the Business Plan
9(3)
Tactics
10(2)
Internet Start-Ups
12(1)
Launching an Internet Business
12(1)
Digital, Inc. Getting Google Right
13(1)
Managing a Growing Business
14
Stages of Growth
14(1)
Planning
15(1)
Organizing
15(1)
Leading
16(1)
Controlling
16
APPENDIX D: Answers to Manager's Workbook Exercises
1
Glossary
Endnotes
Name Index
Company Index
Subject Index


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