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Wedding Planning and Management : Consultancy for Diverse Clients,9780750682336
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Wedding Planning and Management : Consultancy for Diverse Clients

by ;
Edition:
1st
ISBN13:

9780750682336

ISBN10:
0750682337
Format:
Nonspecific Binding
Pub. Date:
7/15/2011
Publisher(s):
Routledge
List Price: $65.95

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Summary

While wedding planners are readily available, no comprehensive academic text written for the purposes of preparing future event managers and wedding consultants is available. This book is proposed to fill a gap in the events management literature. Each chapter would include: 1) an organized discussion of theory and practice, 2) a Management in Action case study; 3) a Research Roundtable text; 4) a Weddings around the World cultural discussion; and 5) worksheets, checklists and additional resources. * The first textbook on wedding consulting, with pedagogical features like introduction of theory, illustration through case studies, worksheets, checklists * Places wedding planning and management into a larger events management context * Provides practical resources and best practices for wedding consulting

Table of Contents

List of Case Studies
List of Figures
List of Tables
Preface
Acknowledgments
About the Authors
About the Photographer
Foundations
Role and Scope of Wedding Consultancy
Market estimates Titles, packages and roles
The organization of the book
References
Weddings, Culture and Religion
Socialization for marriage
Mate selection
Pre-wedding rituals
Wedding customs
Changes in identity
References
History and Hegemony
What is hegemony?
Hegemony and marriage
Hegemony and weddings
A balance of power
References
The Mediated Construction of Weddings
Invented traditions
Celebrity weddings
Portrayal of weddings in film
Reality television
The internet
References
The Changing Family, Law and Politics
Female workforce dynamics
The missing male
Cohabitation and divorce
Same-sex relationships and unions
Intercultural and interfaith marriages
References
Weddings and Consumerism
The urge to consume
The quest for perfection
Sponsored weddings
Anti-consumptive and conservationist weddings
References
Tourism and Destination
Weddings
Visiting friends and relatives tourism
Honeymoon travel
Destination weddings
References
Practice
Wedding Timelines
Research Design Coordination
Legal issues
Confirmation and details
Implementation
Wrap-up and evaluation
Consultant checklist
References
Wedding Budgets
Wedding budget categories
Budget summaries
Consultant checklist
References
Determining the Vision
Vision determination
Wedding themes
Destinations and sites
Consultant checklist
References
Food, Beverage and the Wedding Cake
Food and beverage
The wedding cake
Consultant checklist
References
Wedding Attire and the Bridal Party
Bridal attire
Menswear
Cultural traditions
The wedding party
Wardrobe malfunctions
Consultant checklist
References
The Ceremony
The celebrant
Readings and vows
Exchange of rings and special artifacts
The ceremony program
Guidelines and policies
Consultant checklist
References
Floral DTcor
Recipients and locations
Selecting flowers
Centerpieces and other decorative elements
Installation and removal
Consultant checklist
References
Photography
Movement from film to digital photography
Two primary styles of photography
Album design and trends
Consultant checklist
Music and Entertainment
Ceremony music and entertainment
Cocktail hour music and entertainment
Reception music and entertainment
Consultant checklist
References
Rentals and Site Layout
Tents Tables, chairs, linens and tableware
Lighting
Outdoor considerations
Site layout
Consultant checklist
References
Stationery Elements and Etiquette
Save-the-date notices
Invitations Calligraphy
Ceremony programs
Seating stationery Menus
Personalized napkins, boxes, bags and matches
Wedding announcements
Thank-you notes
Consultant checklist
References
Transportation Getting started
Transportation to the ceremony venue
Transportation from the ceremony to the reception
Transportation from the reception to the final destination
Transportation costs and final
Table of Contents provided by Publisher. All Rights Reserved.


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