Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
What is included with this book?
John R. Dijulius III is considered the authority on customer service andPresident of The DiJulius Group, a consulting firm that helps companies differentiate themselves through superior customer service. He is also the owner of the John Robert's Spa, a chain of high-end salons and spas repeatedly selected among the top twenty in America. For more information, visit www.thedijuliusgroup.com.
Preface | p. vii |
Secret Service Terminology | p. xiii |
Acknowledgments | p. xv |
The Customer Service Crisis | p. 1 |
The Smoking Gun: Definitive proof of the return on investment in providing superior service | p. 3 |
The State of Service: Is your company part of the customer service crisis or customer service revolution? | p. 25 |
World-Class Service Sins: What prevents companies from being world class? | p. 45 |
Service Aptitude Level: What level is your company? | p. 57 |
The Customer Service Revolution | p. 75 |
Commandment I: Service Vision: A clear purpose of why the business exists | p. 87 |
Commandment II: Creating a World-Class Internal Culture: Attract, hire, and retain only the people who have the Service DNA | p. 111 |
Commandment III: Nonnegotiable Experiential Standards: Experience standards everyone must follow | p. 133 |
Commandment IV: Secret Service Systems: Utilizing Customer Intelligence to personalize their experience and engage and anticipate their needs | p. 149 |
Commandment V: Training to Provide a World-Class Customer Experience: Systems and processes that remove variation and provide a consistent customer experience | p. 181 |
Commandment VI: Implementation and Execution: How to go from ideas on paper to consistently executed concepts | p. 205 |
Commandment VII: Zero Risk: Anticipating your service defects and having protocols in place to make it right | p. 219 |
Commandment VIII: Creating an Above-and-Beyond Culture: Constant awareness and branding of how to be a hero | p. 243 |
Commandment IX: Measuring Your Customer's Experience: What gets measured gets managed | p. 271 |
Commandment X: World-Class Leadership: Walking the talk | p. 295 |
Index | p. 315 |
Table of Contents provided by Ingram. All Rights Reserved. |
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The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.