CART
Other versions by this Author
More New and Used
from Private Sellers
List Price: $39.95
Rent Textbook
(Recommended)Term
Due
Price
Semester
Jun 3
$15.98
Quarter
May 14
$13.98
Short Term
Apr 14
$11.99
$15.98
Buy Used Textbook
In Stock Usually Ships in 24 Hours.
$27.97
Buy New Textbook
Usually Ships in 3-5 Business Days
$38.95
eTextbook
$40.46
Starting at $37.46
Questions About This Book?
Why should I rent this book?
Renting is easy, fast, and cheap! Renting from eCampus.com can save you hundreds of dollars compared to the cost of new or used books each semester. At the end of the semester, simply ship the book back to us with a free UPS shipping label! No need to worry about selling it back.
How do rental returns work?
Returning books is as easy as possible. As your rental due date approaches, we will email you several courtesy reminders. When you are ready to return, you can print a free UPS shipping label from our website at any time. Then, just return the book to your UPS driver or any staffed UPS location. You can even use the same box we shipped it in!
What version or edition is this?
This is the 1st edition with a publication date of 3/11/2010.
What is included with this book?
- The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
- The Used copy of this book is not guaranteed to inclue any supplemental materials. Typically, only the book itself is included.
- The Rental copy of this book is not guaranteed to include any supplemental materials. You may receive a brand new copy, but typically, only the book itself.
Customer Reviews
Excellent modern introduction to graphic design. April 15, 2011
by
by
The elements of visual design are necessary for good communication, especially in this day and age. This is a great introductory textbook and I have learned a lot. I work as an engineer- and this textbook has made me rethink my visual communication. Some of the best things in the book are the examples and discussion around bad design vs. good design. The textbook covers the basics and goes into enough detail to explain the important elements without overdoing it. Overall, I highly recommend this book. It's one of the few books that I keep in my office.
White Space Is Not Your Enemy : A Beginner's Guide to Communicating Visually through Graphic, Web and Multimedia Design:
stars based on
1 user reviews.
Summary
Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.
This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. The authors have provided a wealth of information and beautiful examples that guide the reader in the process of designing for print, web, or multimedia. White Space Is Not Your Enemy is in itself a testimony to the principles of layout and design that it espouses, and is a worthy instructional guide for both the lay person and the design student or professional.
Topics include:
- The basics of effective design that communicates its intended message
- Pre-design planning
- 13 Layout Sins to avoid
- Basic typography
- Working with color
- Storyboarding for video, Web, and presentions
- Information graphics
- Mini Art School--all the basics in one chapter
- Outputting your work
- Finally--the basics of layout, design, and visual communication for print and web in one easy-to-digest book!
- "Try This" sections in each chapter include fun, hands-on activities to develop skills.
- The companion web site includes text and photo support material; video clips that put the principles in practice; interactive multimedia components; and links.
