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9781893910959

50 Simple Steps to Save the World's Rainforests

by ; ; ;
  • ISBN13:

    9781893910959

  • ISBN10:

    1893910954

  • Format: Paperback
  • Copyright: 2012-04-01
  • Publisher: Freedom Pr Inc
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Summary

Despite the very best conservation and environmental policy-making efforts, at least 80,000 acres of tropical rainforest disappear each day. If action is not taken now, experts estimate that the world's rainforests will mostly disappear within 50 years. Currently, the destruction of tropical forests is responsible for 17 percent of man made carbon emissions-more than what comes from all the world's cars, airplanes and ships combined! Tropical rainforests need our help-and that's where 50 Simple Steps to Save the World's Rainforests comes in. The future of the world's rainforests lies to a large extent in the collective hands of consumers and how they shop, since demand is what fuels the forces driving deforestation-agriculture, logging, and resources extraction. Through the 50-step journey, you will learn how, as a consumer, you may unwittingly support rainforest destruction and more importantly, precisely how you can make different choices that help save rainforests. For example, you will learn how your paper use and purchases of rayon clothing affects Indonesian rainforests where Sumatran tigers are critically endangered or how simply eating Brazil nuts helps save the Amazon rainforest. You will discover how the cultivation of palm oil, a common ingredient in confections, baked goods, soaps and biofuels, is fueling rampant deforestation in Malaysia, Indonesia and Papua New Guinea and how you can avoid it. You will also learn about how closely connected you are to the rainforest in your daily living. 50 Simple Steps to Save the Rainforests is the ultimate primer for anyone wanting to take action to help save this ecosystem, which is so critical to the future of mankind.

Supplemental Materials

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Excerpts

Step #4Buy Personal-Care Products That Benefit the Rainforest"Although we are in different boats-you in your boat and we in our canoe-we share the same river of life."-Chief Oren Lyons, Onondaga NationThere's nothing like luxuriating your body with the rich oils, tropical scents and restorative herbs sustainably extracted from rainforest botanicals-real treasures of the tropics. Doing this regularly is a fantastic rainforest-saving action that will make you feel great inside and out. So have some fun with this step. Explore some of the most exotic shampoos, soaps and moisturizers on the planet and help the people of the rainforest make a living sustainably in the process.THE SCOOPThe rainforest is rich with plants and herbs containing rejuvenating, healing properties for beautiful hair and skin. Responsible manufacturers are finding that sustainably extracting beautifying rainforest botanicals for their shampoos, body washes, soaps and moisturizers can be both profitable and impactful in the fight against deforestation. Buy these types of products when you can. By supporting them, new revenue streams are created for sustainable extraction of non-timber forest products (NTFP) from the rainforest. It makes the rainforest more valuable alive and intact than logged and cleared for cattle grazing and agriculture. For oftentimes poverty-stricken and desperate local populations and indigenous tribes, it means maintaining their way of life. In fact, the more ways these people have to make a living from the rainforest without destroying it, the more likely the rainforest will be preserved.WHAT YOU CAN DOUse personal-care products made from sustainably extracted rainforest botanicals The key is finding quality products that work and that truly benefit the rainforest. These types of products are increasingly more available. You can find them online and at beauty-supply stores, pharmacies, department stores and health food stores.To get you started, here are several companies that are making fine personal-care products and helping rainforests:Ojonwww.ojon.comMostly hair-care and a few body-care productsAvailable online, on QVC, at Sephora and fine beauty-supply retailersThis is a fantastic story. Ojon, a Canadian beauty-care company (within the Estée Lauder Companies), sources wild-crafted ojon palm nut oil (the foundation of the entire hair-care line) from the Tawira people of northeastern Honduras. The Tawira, known as "the people of beau

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