Preface | p. ix |
Acknowledgments | p. xi |
About the Authors | p. xiii |
Introduction to Communication Theory | p. 1 |
What Is Communication? | p. 2 |
What Is Theory? | p. 2 |
The Theory-Research Link | p. 5 |
What Is Research? | p. 6 |
Research Methods in Communication | p. 8 |
Social Science and the Humanities | p. 13 |
Evaluating Theory | p. 18 |
Chapter Summary | p. 21 |
Theory and Research in Communication Consulting | p. 23 |
Explaining Theories of Intrapersonal Communication | p. 25 |
Intrapersonal Communication Defined | p. 25 |
Message Design Logics | p. 26 |
Attribution Theory | p. 30 |
Uncertainty Reduction Theory | p. 36 |
Expectancy Violations Theory | p. 41 |
Chapter Summary | p. 44 |
Military Misunderstanding | p. 46 |
Explaining Theories of Interpersonal Communication | p. 50 |
Interpersonal Communication Defined | p. 50 |
Systems Perspective | p. 51 |
Politeness Theory | p. 58 |
Social Exchange Theory | p. 63 |
Dialectical Perspective | p. 65 |
Chapter Summary | p. 69 |
Coworker Conflict | p. 71 |
Explaining Theories of Culture | p. 74 |
Culure Defined | p. 74 |
Hofstede's Cultural Dimensions | p. 75 |
Communication Accommodation Theory | p. 82 |
Face-Negotiation Theory | p. 86 |
Gender and Communication: A Two-Culture Perspective | p. 91 |
Chapter Summary | p. 98 |
The Trouble With Tourists | p. 100 |
Explaining Theories of Persuasion | p. 103 |
Persuasion Defined | p. 104 |
Social Judgment Theory | p. 104 |
Elaboration Likelihood Model | p. 109 |
Cognitive Dissonance Theory | p. 114 |
Narrative Paradigm | p. 120 |
Chapter Summary | p. 124 |
CONNECTion Problems | p. 126 |
Explaining Theories of Leadership | p. 132 |
Leadership Defined | p. 133 |
Likert's Four Systems | p. 133 |
Transformational Leadership | p. 136 |
Contingency Model | p. 141 |
Leader-Member Exchange | p. 145 |
Chapter Summary | p. 148 |
Saving Holmes Hospitality | p. 149 |
Explaining Theories of Group Communication | p. 152 |
Group Communication Defined | p. 152 |
Interaction Process Analysis/SYMLOG | p. 153 |
Symbolic Convergence Theory | p. 156 |
Functional Group Decision Making | p. 159 |
Groupthink | p. 163 |
Chapter Summary | p. 168 |
The Gifted Group | p. 169 |
Explaining Theories of Organizational Communication | p. 173 |
Organizational Communication Defined | p. 174 |
Organizational Identification and Control | p. 174 |
Organizational Culture | p. 178 |
Structuration Theory | p. 182 |
Organizing Theory | p. 187 |
Chapter Summary | p. 190 |
A Time of Transition | p. 192 |
Explaining Theories of Mediated Communication | p. 196 |
Mass Communication Defined | p. 197 |
Agenda-Setting Theory | p. 197 |
Cultivation Theory | p. 201 |
Social Learning Theory | p. 206 |
Uses and Gratifications Theory | p. 210 |
Chapter Summary | p. 213 |
The Gay Agenda | p. 215 |
So What Should a Communicator Do? | p. 219 |
Communication Competence | p. 219 |
Conclusions About Communication | p. 220 |
Conclusions About Influences and Effects | p. 222 |
Returning to Communication Competence | p. 229 |
Chapter Summary | p. 230 |
References | p. 233 |
Index | p. 247 |
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