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Erika Andersen is the founder of Proteus International, an organizational development firm whose clients include celebrity restaurateur Danny Meyer, MTV Networks, Rockwell Automation, Comcast Corp., General Electric, Time Inc., and NBC Universal.
Acknowledgments | p. vii |
Foreword | p. ix |
Introduction: If I Hear the Word "Strategic" One More Time, I'llà | p. 1 |
The Castle on the Hill | p. 19 |
Being Strategic Every Day | |
Defining the Challenge: How Can Weà? | p. 33 |
What Is: Pulling Back the Camera | p. 45 |
What's the Hope: Reasonable Aspiration | p. 58 |
What's in the Way: Facing the Facts | p. 72 |
What's the Path: Roadway First, Then Asphalt | p. 88 |
The Art of Crafting Strategy | p. 96 |
Tactics That Work | p. 107 |
Building on Success | p. 121 |
The Castle of You | p. 138 |
Being Strategic With a Group | |
Inviting Others into the Process | p. 151 |
Crafting a Strategic Vision | p. 164 |
The Art of Facilitation | p. 210 |
Strategy as a Way of Life | p. 247 |
Castle Building for Fun and Profit | p. 260 |
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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.