Beyond Booked Solid : Your Business, Your Life, Your Way - It's All Inside

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  • Format: Hardcover
  • Copyright: 2008-04-18
  • Publisher: Wiley

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The author of Book Yourself Solid returns with new tactics for growing an even bigger business Michael Port's Book Yourself Solid was a huge hit among professional service providers and small business owners who mastered the art of attracting new clients and keeping them happy. But the tactics and strategies Port introduced in that book worked so well that many readers simply have more clients than they can handle. In Beyond Booked Solid, Port solves this problem with a complete plan for continuing to grow by taking the next step to growth: getting "beyond booked solid." That means maximizing business while working less and earning more. It's not crazy; it's the next step for business owners and service providers who hate marketing and selling, but love doing what they do. Packed with fresh tips, strategies, techniques, and resources, Beyond Booked Solid lets readers make the transition to the next stage of business development and growth. With Port's reliable, step-based system, business owners who are booked solid now will soon find themselves entering an entirely new realm of consistent, predictable growth and profit. Michael Port (Mechanicsville, PA) is the author of Book Yourself Solid (978-0-471-78393-0). Called a "marketing guru" by the Wall Street Journal, he has lectured, trained, inspired, and provided coaching and consulting services to some 20,000 business owners. He is the creator of ThinkBigRevolution.com and the Book Yourself Solid line of training products.

Author Biography

Michael Port is the author of Book Yourself Solid. He's been called a "marketing guru" by the Wall Street Journal and is a renowned public speaker. A slightly irreverent, sometimes funny, knowledgeable, compassionate, and passionate performer, Michael hits his mark every time and leaves his audiences, readers, and clients a little smarter, much more alive, and thinking a heck of a lot bigger about who they are and what they offer the world. See videos and read his blog at MichaelPort.com.

Table of Contents

Acknowledgmentsp. xi
Prefacep. xiii
How and Why-Doing and Beingp. 1
Innovationp. 3
Where You Arep. 5
Decide-The Change You Want to Makep. 7
Current Statep. 9
Build by Extensionp. 10
Build Newp. 10
How Do You Feel about the Future?-Be Disposed toward Successp. 13
Cultivate Curiosityp. 14
Be Ambitiousp. 15
Nurture Creativityp. 17
Business-Building Blocksp. 23
Common Business Building Blocksp. 27
Design What's Constructiblep. 39
How Can You Get There?-Preparing Yourself for the Futurep. 41
Be a Conscious Discloserp. 42
Be Ahistoricalp. 45
Learning Methodsp. 49
The Right Architecture for You-and Keeping It Flexiblep. 51
The Problem of Choicep. 52
Creating a Set of Options for Your Futurep. 60
Elements of the Beyond Booked Solid Reportp. 61
What Do You Need to Get There?-What You Have, What You Needp. 69
Closing the Gapsp. 70
Your Resourcesp. 72
What Do You Want?-Defining and Measuring Your Objectivesp. 75
Projects and Constraintsp. 77
Relieving and Applying Constraintsp. 84
Measuring Project Successp. 87
Pitfallsp. 90
Projects-How to Get Things Donep. 93
Simple Rules for Getting Things Donep. 94
Playing Catch with Halp. 103
Dealing with the Inevitablep. 106
Observe the Change You've Wroughtp. 107
Systems-A Business That Runs Itselfp. 111
When to Build a Systemp. 114
Building Systemsp. 119
Getting It Right the First Time-and Fixing Problems as They Occurp. 135
How To-Hire Others, Outsource, and Leaverage Yourselfp. 139
Hiringp. 141
Outsourcingp. 145
Strategic Alliances and Partnershipsp. 148
Leverage Is Being a Leader and Getting Others to Take the Leadp. 149
Integrate-People and Processp. 155
People or Processesp. 156
The Right Process Leads to the Right Resultsp. 159
A Place for Everything and Everything in Its Placep. 162
Don't Overwork Peoplep. 166
People versus Technologyp. 167
Live-The Balancep. 169
Finding Flowp. 170
Have a Hobbyp. 174
Case Studies-Real People, Real Businessesp. 179
Brandon Hartsell and Sunstone Yogap. 181
Ron Quintero and My Resource Center, Mortgage Leaders Edge, Debt Advisory Alliance, and Finance This Homep. 185
Mike Berkley and the Berkley Center for Reproductive Wellness and Women's Healthp. 189
Lori Kliman and Heather White and Cupcakes by Heather and Lorip. 193
Brian Scudamore and 1-800-Got-Junk?p. 197
Jonathan Hunt and FundNet.cap. 200
Kody Bateman and SendOutCards.comp. 204
Bibliographyp. 213
Indexp. 215
About the Authorp. 218
Table of Contents provided by Ingram. All Rights Reserved.

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