Business Driven Technology

by Baltzan, Paige; Phillips, Amy; Haag, Stephen

• ISBN13: 9780073376745
• ISBN10: 0073376744
• Edition: 3rd
• Format: Hardcover
• Copyright: 2008-03-13
• Publisher: McGraw-Hill/Irwin

Summary

Business Driven Technology discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs

Table of Contents

Achieving Business Success	p. 2
Business Driven Technology	p. 8
Identifying Competitive Advantages	p. 17
Strategic Initiatives for Implementing Competitive Advantages	p. 26
Measuring the Success of Strategic Initiatives	p. 36
Organizational Structures That Support Strategic Initiatives	p. 46
Exploring Business Intelligence	p. 68
Valuing Organizational Information	p. 72
Storing Organizational Information - Databases	p. 80
Accessing Organizational Information - Data Warehouse	p. 92
Streamlining Business Operations	p. 112
Enabling the Organization - Decision Making	p. 118
Extending the Organization - Supply Chain Management	p. 133
Building a Customer-Centric Organization - Customer Relationship Management	p. 143
Integrating the Organization from End to End - Enterprise Resource Planning	p. 153
Building Innovation	p. 375
Creating Innovative Organizations	p. 179
E-Business	p. 189
Creating Collaborative Partnerships	p. 199
Integrating Wireless Technology in Business	p. 214
Transforming Organizations	p. 236
Building Software to Support an Agile Organization	p. 240
Outsourcing in the 21ST Century	p. 252
Developing a 21ST Century Organization	p. 258
Business Basics	p. 216
Business Process	p. 298
Hardware and Software	p. 318
Enterprise Architectures	p. 338
Networks and Telecommunications	p. 354
Information Security	p. 370
Ethics	p. 384
Supply Chain Management	p. 400
Customer Relationship Management	p. 416
Enterprise Resource Planning	p. 432
E-Business	p. 446
Emerging Trends and Technologies	p. 468
Strategic Outsourcing	p. 482
Systems Development	p. 498
Project Management	p. 518
Apply Your Knowledge Projects	p. 534
Glossary	p. 560
Notes	p. 513
Illustration Credits	p. 584
Index	p. 581
Table of Contents provided by Blackwell. All Rights Reserved.