The Collaborative Organization: A Strategic Guide to Solving Your Internal Business Challenges Using Emerging Social and Collaborative Tools

by Morgan, Jacob

• ISBN13: 9780071782302
• ISBN10: 0071782303
• Edition: 1st
• Format: Hardcover
• Copyright: 2012-06-26
• Publisher: McGraw Hill

Summary

Solve business problems, uncover new opportunities, and ignite innovation using the newest collaborative technologies The Collaborative Organizationgives you a strategic approach to building, implementing, and using social and collaborative technologiessuch as those created by Jive and Yammerto create innovative products, solve business problems, and create new processes that will foster lasting success and growth. Jacob Morganis the principal and cofounder of Chess Media Group, which helps organizations understand how to use social and collaborative tools to solve business problems.

Table of Contents

Foreword	p. vii
Acknowledgments	p. xiii
Introduction	p. xv
The Opening
A Tale of Two Changes	p. 3
The First Step to Recovery Is Admitting You Have a Problem	p. 11
Walk a Mile in Their Shoes	p. 33
Risky Business	p. 61
Control the Center (What Is It and What Pieces Do You Need?)	p. 79
The Middle Game
An Overview of the Technology Landscape	p. 105
The Adaptive Emergent Collaboration Framework	p. 133
Resistance Is Futile	p. 161
Let's Roll	p. 175
Adoption (Not Babies)	p. 185
Governance	p. 205
The End Game
Measures of Success	p. 219
Sustaining	p. 239
Putting It All Together	p. 247
What's Next?	p. 257
Bonus Chapter with Andrew McAfee	p. 267
Afterword	p. 273
Index	p. 279
Table of Contents provided by Ingram. All Rights Reserved.