9780767410816

Communicating about Health : Current Issues and Perspectives

by
  • ISBN13:

    9780767410816

  • ISBN10:

    0767410815

  • Format: Paperback
  • Copyright: 1999-12-17
  • Publisher: McGraw-Hill Humanities/Social Sciences/Languages
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Summary

This text provides a research-based thorough overview of health communication, balancing theory with practical advice and examples that encourage students to further develop their own communication skills. In a broad survey of the field, approached from the perspectives of both caregiver and patient, it offers solid coverage of the history of health care, an examination of culture's role in health and healing, and a look at current issues and challenges facing health care. The new edition includes expanded coverage of diversity among patients and of the impact of technology on health care communication today.

Table of Contents

PART I. ESTABLISHING A CONTEXT FOR HEALTH COMMUNICATION

1. Introduction

2. History and Current Issues

PART II. PATIENT-CAREGIVER COMMUNICATION

3. Patient-Caregiver Communication

4. Caregiver Perspective

5. Patient Perspective

PART III. SOCIAL AND CULTURAL ISSUES

6. Social Support

7. Cultural Conceptions of Health and Illness

PART IV. COMMUNICATION IN HEALTH ORGANIZATIONS

8. Leadership and Teamwork

9. Culture and Diversity in Health Organizations

PART V. HEALTH AND THE MEDIA

10. Health Images in the Media

11. Planning Health Promotion Campaigns

12. Designing and Implementing Health Campaigns

References

At the end of each chapter:

Summary

Key Terms

Discussion Questions

Supplemental Materials

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