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9780534581404

Communication Research Methods With Infotrac

by ;
  • ISBN13:

    9780534581404

  • ISBN10:

    0534581404

  • Edition: 1st
  • Format: Paperback
  • Copyright: 2003-11-05
  • Publisher: Wadsworth Publishing
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List Price: $106.95

Summary

Section I: SOME ESSENTIAL COMMUNICATION QUESTIONS IN RESEARCH: WHY AND WHAT TO STUDY? Chapter 1. The Claim-Data-Warrant Model: Communication Research as Argument. Chapter 2. Making Claims. Chapter 3. What Counts as Communication Data? Chapter 4. Warrants for Research Arguments. Section II: METHOD RESPONSES IN COMMUNICATION RESEARCH: HOW TO CONDUCT. COMMUNICATION RESEARCH. Chapter 5. Survey Research. Chapter 6: Experimental Research. Chapter 7: Content and Interaction Analyses. Chapter 8. Descriptive Statistics and Hypothesis Testing. Chapter 9. Testing Differences and Relationships. Chapter 10. Conversation and Discourse Analysis. Chapter 11. Ethnographic Research. Chapter 12. Traditional and Interpretive Methods of Rhetorical Criticism. Chapter 13. Critical Studies. Appendix A. Writing Research Reports & Critical Essays.

Table of Contents

Section I: SOME ESSENTIAL COMMUNICATION QUESTIONS IN RESEARCH: WHY AND WHAT TO STUDY? Chapter 1. The Claim-Data-Warrant Model: Communication Research as Argument
Chapter 2. Making Claims
Chapter 3. What Counts as Communication Data? Chapter 4
Warrants for Research Arguments
Section II: METHOD RESPONSES IN COMMUNICATION RESEARCH: HOW TO CONDUCT COMMUNICATION RESEARCH
Chapter 5. Survey Research
Chapter 6: Experimental Research
Chapter 7: Content and Interaction Analyses
Chapter 8. Descriptive Statistics and Hypothesis Testing
Chapter 9. Testing Differences and Relationships
Chapter 10. Conversation and Discourse Analysis
Chapter 11. Ethnographic Research
Chapter 12. Traditional and Interpretive Methods of Rhetorical Criticism
Chapter 13. Critical Studies
Appendix A
Writing Research Reports & Critical Essays

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