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9780534520939

Conducting Research in Psychology Measuring the Weight of Smoke (with InfoTrac)

by ;
  • ISBN13:

    9780534520939

  • ISBN10:

    0534520936

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 2002-07-23
  • Publisher: Wadsworth Publishing
  • View Upgraded Edition
  • Purchase Benefits
List Price: $209.95

Summary

Pelham's text avoids the heavy scientific jargon commonly found in research methods texts. Instead, "Conducting Research in Psychology" features friendly prose, interesting examples, and delightful anecdotes that your students will enjoy. Pelham uses recurring examples throughout the text to illustrate chapter concepts. This brief book also includes hands-on activities that involve learning by doing, methodology exercises that encourage students to use their intuitions to understand research methods, and methodology problems that teach students to apply basic research principles to novel problems.

Table of Contents

Chapter 1. HOW DO WE KNOW? Hands-On Activity 1: Galileo’'s Dice
Chapter 2. HOW DO WE FIND OUT? THE LOGIC OF SCIENTIFIC DISCOVERY
Chapter 3. MOVING FROM FACT TO TRUTH: VALIDITY, RELIABILITY, AND MEASUREMENT
Chapter 4. HOW DO WE MISINTERPRET?: COMMON THREATS TO VALIDITY
Hands-On Activity 2: Regression Toward the Mean
Chapter 5. NON-EXPERIMENTAL RESEARCH DESIGNS
Methodology Exercise 2: Random Assignment
Chapter 6. EXPERIENCE CAREFULLY PLANNED: EXPERIMENTAL RESEARCH DESIGNS
Chapter 7. EXPERIENCE CAREFULLY EXPLOITED: QUASI-EXPERIMENTAL RESEARCH DESIGNS
Chapter 8. RESEARCH DESIGN
Hands-On Activity 3: A Blind Taste Test with Popular Colas
Methodology Exercise 3: Interactions
Chapter 9. BEING A SUCCESSFUL RESEARCHER
Hands-On Activity 4: The Stroop Interference Effect
Chapter 10. A BRIEF COURSE IN STATISTICS
Chapter 11. TELLING THE WORLD ABOUT IT
Chapter 12. HOW TO DESCRIBE THE RESULTS OF STATISTICAL ANALYSES
Chapter 13. PUTTING YOUR KNOWLEDGE TO WORK: TWENTY METHODOLOLGY PROBLEMS
In Search of a Delicious, Lowfat TV Show
Let's Get Supernatural
Fly Away Home
Impressive Pickup Lines
Clever Who? Life Sucks and So You Die
On the Drawbacks of Liking Yourself
The Early Bird Sets the Win
Testosterone Makes Better Dive Bombers
Working Your Fingers to the Dean's List
To Thine Own Selves be True
A Rosy Mood by Any Other Name? Old Geniuses Never Die Young? Sampling Student Opinion
I'm Speechless
He May be Small But He's Slow
Everyone's a Winner
Can a Couple of Beers Really Go Straight To Your Belly

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