9780078112720

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

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  • ISBN13:

    9780078112720

  • ISBN10:

    0078112729

  • Edition: 18th
  • Format: Hardcover
  • Copyright: 1/27/2011
  • Publisher: McGraw-Hill Education
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Summary

Overview:The 18th edition of Crafting and Executing Strategyrepresents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, this edition provides an unparalleled case line upof 28 cases. (1) 25 of the 28 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design. Thompson 18e, your best case scenario!

Table of Contents

Part I: Concepts and Techniques for Crafting and Executing Strategy

Section A: Introduction and Overview

Chapter 1: What Is Strategy and Why Is It Important

Chapter 2: Leading the Process of Crafting and Executing Strategy

Section B: Core Concepts and Analytical Tools

Chapter 3: Evaluating a Company’s External Environment

Chapter 4: Evaluating a Company’s Resources and Competitive Position

Section C: Crafting a Strategy

Chapter 5: Five Generic Competitive Strategies--Which One to Employ?

Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices

Chapter 7: Strategies for Competing in Foreign Markets

Chapter 8: Diversification: Strategies for Managing a Group of Businesses

Chapter 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability

Section D: Executing the Strategy

Chapter 10: Building an Organization Capable of Good Strategy Execution

Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution

Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution

Part II: Cases

Mystic Monk Coffee

Whole Foods Market in 2010

>O-fold

Competition in the Warehouse Club Industry

Competition in Energy Drinks, Sports, and Vitamin-Enhanced Beverages

Netflix

Redbox

Cash Connection

Blue Nile in 2010

Apple in 2010

Gap Inc. in 2010

Google in 2010

SkyWest, Inc. in 2009

Silver Ships: Its Strategy in the Military and Workboat Industry

Skype's Spin Off from eBay: Is it Ready for an IPO?

Sara Lee in 2010: Has Its Retrenchment Strategy Benefited Shareholders?

Smuckers in 2010: Expanding the Business Lineup

Robin Hood

Dilemma at Devil's Den

Southwest Airlines in 2010

Neamaste Solar

Herman Miller

Starbucks in 2010

Norton Lilly: Implementing Transformational Change in the Shipping Industry

The Good Hotel

W.L. Gore and Associates

Rhino Capture in South Africa

Countywide Financial and the Subprime Mortgage Debacle

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Customer Reviews

helpful December 12, 2014
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use it for a class I'm taking. Can't complain.
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Excellent textbook August 10, 2011
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This textbook is excellent as far as textbooks go. If you are required to get it, you have to. In addition to my papers I used a financial book as well, in order to do case studies that include financials. This is my second time in ordering textbooks at ecampus and I am happy with the results. Thanks.
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Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 4.5 out of 5 stars based on 2 user reviews.

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