Crafting and Executing Strategy with OLC access card

by Thompson, Arthur A., Jr.; Strickland, A. J.; Gamble, John E.

• ISBN13: 9780073270388
• ISBN10: 0073270385
• Edition: 15th
• Format: Hardcover
• Copyright: 2006-06-13
• Publisher: McGraw-Hill/Irwin

Summary

Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line--up that will spark student interest and generate lively classroom discussions. A truly appealing lineup of 33 diverse, timely, and thoughtfully-crafted cases complements the text presentation. Many cases involve high-profile companies, and all are framed around issues and circumstances tightly linked to the content of the 13 chapters, thus pushing students to apply the concepts and analytical tools they have read about. And there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design.

Table of Contents

Concepts and Techniques for Crafting and Executing Strategy

Introduction and Overview

What Is Strategy and Why Is It Important?

The Managerial Process of Crafting and Executing Strategy

Core Concepts and Analytical Tools

Evaluating a Company’s External Environment

Evaluating a Company’s Resources and Competitive Position

Crafting a Strategy

Five Generic Competitive Strategies--Which One to Employ?

Supplementing the Chosen Strategy: Other Important Strategy Choices

Competing in Foreign Markets

Tailoring Strategy to Fit Specific Industry and Company Situations

Diversification: Strategies for Managing a Group of Businesses

Strategy, Ethics, and Social Responsibility

Executing the Strategy

Building Building an Organization Capable of Good Strategy Execution

Managing Internal Operations: Actions That Promote Better Strategy Execution

Corporate Culture and Leadership: Keys to Good Strategy Execution Cases

Crafting Strategy in Single-Business Companies

Whole Foods Market in 2006: Mission, Values, Strategy

Oliver’s Market

JetBlue Airways: Can It Survive in a Turbulent Industry?

Competition in the Golf Equipment Industry

Dell, Inc

Competition in the MP3 Player Industry in 2005

Apple Computer

Netflix versus Blockbuster versus Video-on-Demand

easyCar.com

Smithfield Foods’ Vertical Integration Strategy: Harmful to the Environment?

Zoe’s Kitchen

Krispy Kreme Doughnuts in 2006: Is A Turnaround Possible?

Kodak at the Crossroads: Making the Transition from Film-Based to Digital Technology

Adam Aircraft

KRCB Television and Radio: The Canary In The Coal Mine?

Western States Insurance

Ebay

Google in 2006: Can the Strategy Support the Lofty Stock Price?

Copperfield Books

Harley Davidson

Crafting Strategy in Diversified Companies

Adidas-Salomon

Procter & Gamble’s Acquisition of Gillette

Executing Strategy and Strategic Leadership

Robin Hood

Dilemma at Devil’s Den

Wal-Mart Stores, Inc

Outback Steakhouse: The Quest for Excellence in Casual Dining

Moses at the Red Sea

Implementing Strategic Change: Monica Ashley’s Experience

Starbucks Global Quest in 2006: Is the Best Yet to Come

TDC-Sunrise

Strategy, Ethics, and Social Responsibility

Merck and the Recall of Vioxx

Kimpton Hotels: Balancing Strategy and Environmental Sustainability

Monsanto and the Genetic Engineering of Agricultural Seeds

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