Design Thinking and Innovation Metrics Powerful Tools to Manage Creativity, OKRs, Product, and Business Success

by Lewrick, Michael

• ISBN13: 9781119983651
• ISBN10: 1119983657
• Edition: 1st
• Format: Paperback
• Copyright: 2023-04-11
• Publisher: Wiley

Summary

Create, manage, and measure innovation

In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you’ll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact.

The author explains how to:

• Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business results
• Deploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performance
• Use the provided hands-on tools to measure your firm’s success at creating meaningfully new and interesting products, services, and experiences

Part of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.

Author Biography

Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.

Table of Contents

Preface

Motivation for this Book

The Roots of Design Thinking

The History of Innovation Metrics

Introduction to the Topic

Answering the Why, How and What?

A Quick Read to Get Inspired

The 101s: Essentials of Design Thinking & Measuring

Design Thinking 101

The Design Thinking Paradigm

Facilitating Workshops

Working in Teams

Building Capabilities

Measuring Impact

Design Thinking Toolkit

Measuring 101

From Observations to Real Metrics

Defining and Applying Metrics

Defining the North Star Metric(s)

Working with Exploration Metrics

Selecting Exploitation Metrics

Measuring Creativity

Reflecting Measurements

Measuring Toolkit

The Future of Design Thinking & Data-Driven Innovation

Creating Impact with Advanced Tools

Performance Measurements 201

OKRs and Beyond

The Roots of Measuring Objectives

Three Mindshift s Applying OKRs

Tips and Tricks for Implementing OKRs

Facilitating Performance Objectives

OKR Toolkit

Data-Driven Innovation 301

Design Thinking & Data Analytics

Applying the Hybrid Model

Design Thinking & Artificial Intelligence

Gaining Efficiency in Customer Interactions

Design Thinking & Neuroscience

Transferring Brain Patterns