Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
What is included with this book?
Preface | p. ix |
Contributors | p. xiii |
Do Campaigns Really Matter? | p. 1 |
Whit Ayres Responds | p. 20 |
Campaign Strategy | p. 26 |
Charlie Black Responds | p. 40 |
Swing Voters | p. 45 |
V. Lance Tarrance Jr. Responds | p. 58 |
Voter Competence | p. 62 |
Mark M. Blumenthal Responds | p. 83 |
Money and Elections | p. 91 |
Stuart Rothenberg Responds | p. 111 |
Political Advertising | p. 117 |
Mike Murphy Responds | p. 135 |
David B. Hill Responds | p. 138 |
Campaigns and the News Media | p. 144 |
Adam Smith Responds | p. 161 |
Campaigning in the Internet Age | p. 165 |
Chris Casey Responds | p. 189 |
Direct Democracy and Candidate Elections | p. 194 |
Celinda Lake and Daniel Gotoff Respond | p. 209 |
Grassroots Mobilization | p. 215 |
Jack St. Martin Responds | p. 237 |
The Impact of Political Consultants | p. 243 |
Ron Faucheux Responds | p. 264 |
Scandal, Corruption, and Campaign Ethics | p. 271 |
Susan B. Casey Responds | p. 289 |
A View From the Trenches | p. 295 |
References | p. 306 |
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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.