Enterprise Management With SAP SEM/Business Analytics

by Meier, Marco; Sinzig, Werner; Mertens, Peter

• ISBN13: 9783540228066
• ISBN10: 3540228063
• Edition: 2nd
• Format: Hardcover
• Copyright: 2005-03-30
• Publisher: Springer-Verlag New York Inc

Summary

In order to make strategy happen there is a need for powerful management information systems. SAP focuses on the application of modern business administration concepts, e.g. Value Based Management, the Balanced Scorecard, the Management Cockpit or flexible planning methods. The book describes the methodology and implementation of a powerful tool for enterprise management. Practical examples show how SAP Strategic Enterprise Management/Business Analytics (SAP SEM/BA) can help to improve cross functional planning, reporting and analyzing. SAP SEM/BA is a leading edge IT-solution for top management and related departments in large enterprises and groups. It demonstrates the state of the art of modern management information and decision support systems.

Table of Contents

Current Problems and Requirements	1	(8)
Current Problems	1	(6)
Requirements	7	(2)
Business Management Background	9	(26)
Tasks of Strategic and Operational Enterprise Management	9	(9)
Environment and Enterprise Analysis	10	(1)
Strategy Formulation	11	(4)
Operationalization of Strategies	15	(1)
Strategy Execution	16	(1)
Operational Performance Measurement	17	(1)
Strategic Feedback	17	(1)
Communication with Stakeholders	18	(1)
Value-Based Management	18	(9)
Stakeholder Approach	27	(1)
Customer Relationship Management	28	(2)
Risk Management	30	(5)
Business Management Instruments	35	(32)
Instruments for Strategic Enterprise Management	35	(10)
Enterprise and Competition Analysis	35	(1)
Benchmarking	36	(1)
Early Warning Systems	37	(1)
Scenario Analysis	37	(2)
Portfolio Analysis	39	(2)
Balanced Scorecard	41	(4)
Instruments for Operational Enterprise Management	45	(7)
Target Costing	45	(2)
Contribution Margin Accounting	47	(2)
Break-even Analysis	49	(1)
ABC Analysis	50	(1)
RFM Analysis	51	(1)
Instruments for Combined Strategic and Operational Enterprise Management	52	(15)
Activity-Based Costing	52	(1)
Forecasting Methods	53	(4)
Simulation	57	(5)
Consolidation	62	(1)
Lifecycle Analysis	63	(4)
Information Technology Instruments	67	(10)
Data Warehouse (Information Warehouse)	67	(2)
Online Analytical Processing (OLAP)	69	(2)
Business Intelligence	71	(2)
Analytical Application Systems	73	(2)
Internet	75	(1)
Personalized Enterprise Portals	76	(1)
Components of the SAP Solution	77	(96)
General Overview	77	(8)
Strategic Enterprise Management	85	(57)
SEM Business Planning and Simulation (SEM-BPS)	85	(1)
General Aspects of Implementation	85	(3)
Integrated Planning Applications	88	(7)
Modeling Planning Structures	95	(2)
Generic Planning Functions	97	(1)
User Interfaces for Planning	98	(3)
Organization and Coordination of Planning	101	(1)
SEM Business Consolidation (SEM-BCS)	102	(1)
Modeling Consolidation Structures	103	(2)
Collecting and Preparing Reported Financial Data	105	(3)
Consolidation of the Financial Data	108	(1)
Consolidation Reports	109	(1)
SEM Corporate Performance Monitor (SEM-CPM)	110	(1)
Balanced Scorecard	111	(9)
Value Driver Management	120	(2)
Risk Management	122	(3)
Measure Builder	125	(3)
Management Cockpit	128	(4)
SEM Stakeholder Relationship Management (SEM-SRM)	132	(1)
Stakeholder Contract Management	132	(2)
Stakeholder Portal	134	(1)
Stakeholder Communication System	135	(2)
Document Management	137	(1)
Stakeholder Analysis	138	(1)
Business Information Collection (SEM-BIC)	138	(1)
Information Request Builder	139	(1)
Source Profile Builder	139	(1)
Editorial Workbench	140	(2)
Business Analytics	142	(31)
Financial Analytics	143	(9)
Customer Relationship Analytics	152	(7)
Supply Chain Analytics	159	(4)
Product Lifecycle Analytics	163	(3)
Human Resources Analytics	166	(7)
Case Studies	173	(14)
Empresas Polar	173	(4)
Henkel Surface Technologies	177	(3)
Norwegian Defense	180	(3)
Siemens	183	(4)
Conclusion	187	(8)
Interview with David P. Norton	187	(4)
Summary and Outlook	191	(4)
Abbreviations and Acronyms	195	(4)
Bibliography	199	(8)
Glossary	207	(6)
Index	213