Series Preface | |
Introduction | p. 1 |
Entrepreneur: Images and Self-Images | |
The Heart of Entrepreneurship | p. 9 |
The Business of Innovation: An Interview with Paul Cook | p. 26 |
The Joys of Keeping the Company Small: An Interview with Fritz Maytag | p. 40 |
Entrepreneurship Reconsidered: The Team as Hero | p. 49 |
Launching the New Venture | |
Assessing: What Are the Opportunities and Risks? | |
The Big Power of Little Ideas | p. 65 |
New-Venture Ideas: Do Not Overlook Experience Factor | p. 73 |
The Start-Up Process | p. 81 |
Purchasing a Business: The Search Process | p. 98 |
Valuation Techniques | p. 114 |
Planning: Turning Ideas Into Ventures | |
How to Write a Winning Business Plan | p. 127 |
Milestones for Successful Venture Planning | p. 138 |
Attracting Stakeholders | p. 149 |
The Politics of New Venture Management | p. 160 |
Financing: Marshaling Resources | |
Alternative Sources of Financing | p. 171 |
How Much Money Does Your New Venture Need? | p. 179 |
Everything You (Don't) Want to Know About Raising Capital | p. 196 |
You Can Negotiate with Venture Capitalists | p. 204 |
Strategy vs. Tactics from a Venture Capitalist | p. 215 |
Aspects of Financial Contracting in Venture Capital | p. 222 |
Managing Venture Growth | |
Building an Effective Organization | |
The New Venture | p. 247 |
The Five Stages of Small Business Growth | p. 263 |
Compensation Planning for Entrepreneurs | p. 277 |
How Small Companies Should Handle Advisers | p. 295 |
Confessions of a So-So Controller | p. 303 |
The Family Venture | p. 311 |
Financial Strategy for the Growing Venture | |
The Financial Perspective: What Should Entrepreneurs Know? | p. 325 |
Small Company Budgets: Targets Are Key | p. 348 |
Budget Choice: Planning versus Control | p. 359 |
How Long Should You Borrow Short Term? | p. 372 |
Bankruptcy: A Debtor's Perspective | p. 380 |
Going Public | p. 394 |
Index | p. 417 |
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