Guide to Managerial Communication

by Munter, Mary M.

• ISBN13: 9780132147712
• ISBN10: 0132147718
• Additional ISBN(s): 9780132424264, 9780132971331
• Edition: 9th
• Format: Paperback
• Copyright: 2011-01-05
• Publisher: Prentice Hall
• More Book Details
• Purchase Benefits

Summary

Guide to Managerial Communicationis a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context. Communication Strategy; Writing: Composing Efficiently; Writing: Macro Issues; Writing: Micro Issues; Speaking: Verbal Structure; Speaking: Visual Aids; Speaking: Nonverbal Skills A practical reference for all professionals who need to increase their written or verbal communication skills.

Table of Contents

Introduction	p. ix
Communication Strategy	p. 3
Communicator Strategy	p. 4
Audience Strategy	p. 10
Message Strategy	p. 18
Channel Choice Strategy	p. 26
Culture Strategy	p. 29
Communication Strategy Checklist	p. 32
Guide to the Guide to Managerial Communication	p. 33
Writing: Composing Efficiently	p. 35
General Composing Techniques	p. 36
Special Composing Techniques	p. 46
Writing: Macro Issues	p. 53
Document Design for "High Skim Value"	p. 54
Signposts to Show Connection	p. 62
Effective Paragraphs or Sections	p. 66
Writing: Micro Issues	p. 71
Editing for Brevity	p. 72
Choosing a Style	p. 78
Writing Checklists	p. 82
Speaking: Verbal Structure	p. 85
Tell/Sell Presentations	p. 86
Questions and Answers	p. 91
Consult/Join Meetings	p. 95
Other Speaking Situations	p. 99
Speaking: Visual Aids	p. 105
Designing the Presentation as a Whole	p. 106
Designing Your Slide Master	p. 111
Designing Each Individual Slide	p. 118
Practicing with Visual Aids	p. 133
Speaking: Nonverbal Skills	p. 141
Nonverbal Delivery Skills	p. 142
Nonverbal Listening Skills	p. 154
Speaking Checklists	p. 158
Appendices	p. 160
Inclusive Language	p. 160
Grammar and Usage	p. 161
Punctuation	p. 167
Bibliography	p. 173
Index	p. 178
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