Handbook of Cultural Intelligence

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  • Format: Hardcover
  • Copyright: 2009-06-24
  • Publisher: Routledge
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Brands, companies, and organizations, much like people, have personalities, and most of what we know and think about their personalities comes through visual identity. A visual identity is the strategically planned and purposeful presentation of the brand or organization in order to gain a positive image in the minds of the public, including - but not limited to - its name, logo, tagline, color palette and architecture, and even sounds. This practical guide explores visual identity from an organizational brand perspective (corporate, non-profit, etc.), rather than a product brand perspective. It not only helps readers to understand the meaning and value of an organization's visual identity, but also provides hands-on advice on how to promote and protect the identity. Each chapter draws from current research and also contains real-world examples and case studies that illustrate the key concepts.

Table of Contents

Foreword: Cultural Intelligence
Conceptualization of Cultural Intelligence: Definition, Distinctiveness, and Nomological Networkp. 3
Development and Validation of the CQS: The Cultural Intelligence Scalep. 16
Extending The CQ Nomological Network Antecedents of CQ
Antecedents of the Four-Factor Model of Cultural Intelligencep. 41
Developing Cultural Intelligence: The Roles of International Nonwork Experiencesp. 56
Cultural Intelligence and International Assignment Effectiveness: A Conceptual Model and Preliminary Findingsp. 71
Top Executives and Global Leadership: At the Intersection of Cultural Intelligence and Strategic Leadership Theoryp. 91
Cultural Intelligence: A Key Success Factor for Expatriatesp. 107
Antecedents and Consequences of Cultural Intelligence Among Short-Term Business Travelersp. 126
Cultural Intelligence as a Mediator of Relationships Between Openness to Experience and Adaptive Performancep. 145
Personality, Cultural Intelligence and Cross-Cultural Adaptation: A Test of the Mediation Hypothesisp. 159
CQ Applied to Multicultural Teams
Cultural Intelligence and Global Identity in Multicultural Teamsp. 177
The Effects of Cultural Intelligence on Team Member Acceptance and Integration in Multinational Teamsp. 192
The Effects of Cultural Intelligence on Interpersonal Trust in Multicultural Teamsp. 206
Culture Inside and Out: Developing a Collaboration's Capacity to Externally Adjustp. 221
CQ Applied Across Disciplines
The Challenge of Behavioral CQ: What Might Dialogue Tell Us?p. 243
Cultural Intelligence in Counseling Psychology: Applications for Multicultural Counseling Competencep. 157
Cultural Intelligence and Short-Term Missions: The Phenomenon of the 15-year-old Missionaryp. 271
CQ and Related Constructs
Social Intelligence, Emotional Intelligence, and Cultural Intelligence: An Integrative Perspectivep. 289
Successful Intelligence as a Framework for Understanding Cultural Adaptationp. 306
Navigating Cultures: The Role of Metacognitive Cultural Intelligencep. 318
Social Axioms and Cultural Intelligence: Working Across Cultural Boundariesp. 332
Intercultural Competence Development and Triple-Loop Cultural Learning: Toward a Theory of Intercultural Sensitivityp. 342
Contextualizing Cultural Intelligence: The Case of Global Managersp. 356
Commentaryp. 375
Indexp. 403
Table of Contents provided by Blackwell. All Rights Reserved.

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