Handmade to Sell Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz

by Rand, Kelly; Ernest, Christine; Dick, Sara; Dorn, Kimberly

• ISBN13: 9780307587107
• ISBN10: 030758710X
• Format: Paperback
• Copyright: 2012-07-10
• Publisher: Potter Craft

Summary

Hello Craft's Guide to Owning, Running, and Growing Your Crafty Biz.

Author Biography

Kelly Rand is a cofounder and executive director of Hello Craft, a director of the Summit of Awesome, a Crafty Bastards organizer, and coeditor of CraftingaGreenWorld.com. Christine Ernest is Hello Craft's communications director. Sara Dick is the CEO of Hello Craft and a director of the Crafty Bastards arts fair. Kimberly Dorn is a cofounder of Crafty Bastards and Handmade Mart.

Table of Contents

Making Things
The Handmade Movement	p. 11
Fulfilling Work	p. 15
Starting Your Crafty Biz
Eyes Wide Open	p. 23
Don't Quit Your Day Job-Yet	p. 24
Business Formation	p. 25
A Crafty Education	p. 31
Owning Your Awesome	p. 33
Learning the Nuts & Bolts
Getting Paid	p. 36
Pricing Your Work	p. 40
Keeping Inventory	p. 43
Accounting	p. 44
Paying Taxes	p. 45
Copyright and Trademark	p. 48
Arranging for Health Insurance and Other Benefits	p. 54
Creating Something Awesome
Having a Passion for Your Work	p. 58
Meeting a Need	p. 59
Telling a Story	p. 60
Doing Market Research	p. 61
Developing a Product Line	p. 62
Branding Your Business	p. 63
Selling Online
Selling at Craft Fairs
Talking Shop
Marketing
Expanding Your Business
Walking the Work
Resources	p. 170
Index	p. 175
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