9780273708292

How to Be an Entrepreneur

by
  • ISBN13:

    9780273708292

  • ISBN10:

    0273708295

  • Format: Paperback
  • Copyright: 2006-09-30
  • Publisher: Ft Pr
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List Price: $42.50

Summary

What does it really take to become a successful entrepreneur? If you look at those who have already achieved this goal you'll find that the reason they stand out is not because of the way they read a balance sheet, fill in forms, meet the bank manager or any of the other topics covered in most books on building businesses. They stand out because of the attitude they have, the way they identify opportunities and a range of other key attitudes and skills that are identified in this book. These are so-called 'soft' skills that are glossed over in other books on entrepreneurship but they are absolutely vital. They are the difference that makes the difference. In How to be an Entrepreneur you'll learn about these Six Secrets of successful entrepreneurs, and find out how you can apply them in your business to achieve the goal of self-made success.

Table of Contents

Acknowledgements
Introduction
Stereotypes You
The problem
The difference between a small business owner and an entrepreneur
The need for
How to be an Entrepreneur
How I came to write this book
The six secrets of self-made success
Joining the community
All for one, and one for all!
The First Secret
Attitude
Simple attitudes Complex attitudes
The Second Secret
Opportunity
Finding or making opportunity Opportunity stages
The Third Secret
Focus
Company focus Personal focus Thinking and acting Focusing your team
The Fourth Secret
Talent
The Talent System Your own talent Your team
The Fifth Secret
Building
Building a lasting business
Building a brand
Building a team
Building resources
Building systems
Building security
The Sixth Secret
Communication
The importance of great communication
Focus and attitude
Walk the talk
The involvement ladder
Always on
The End?
The Beginning?
What's next?
Index
Table of Contents provided by Publisher. All Rights Reserved.

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