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9780062020703

inGenius

by
  • ISBN13:

    9780062020703

  • ISBN10:

    0062020706

  • Format: Hardcover
  • Copyright: 2012-04-17
  • Publisher: Harperone

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Summary

Imaginative. Innovative. Ingenious. These words describe the visionaries we all respect and admire. And they can describe you, too. Contrary common belief, creativity is not a gift some of us areare born with. It is a skill that all of us can learn. International bestselling author and award-winning Stanford University Professor, Tina Seelig has taught creativity to the best and brightest in the business world-from Google to Intel, Adobe to Apple. In inGenius she expertly demystifies creativity offering a set of tools and guidelines that anyone can use. A fantastic resource for everyone wanting to achieve their ambitions, and for readers of Jason Fried's Rework, and Seth Godin's Poke the Box.

Table of Contents

Introduction: Ideas Aren't Cheap-They're Freep. 1
Spark a Revolutionp. 17
Bring in the Beesp. 31
Build, Build, Build, Jump!p. 47
Are You Paying Attention?p. 65
The Table Kingdomp. 85
Think of Coconutsp. 103
Move the Cat Foodp. 115
Marshmallow on Topp. 133
Move Fast-Break Thingsp. 149
If Anything Can Go Wrong, Fix It!p. 167
Inside Out and Outside Inp. 181
Acknowledgmentsp. 203
Notesp. 207
Indexp. 213
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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