Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
Looking to rent a book? Rent Management Communication: Principles and Practice [ISBN: 9780073525051] for the semester, quarter, and short term or search our site for other textbooks by Hattersley, Michael; McJannet, Linda. Renting a textbook can save you up to 90% from the cost of buying.
Principles of Effective Communication | |
Foundations of Management Communication | |
Setting Goals | |
Case: Yellowtail Marine, Inc. | |
Audience Analysis | |
Case: Weymouth Steel Corporation | |
Point of View | |
Case: Smith Financial Corporation | |
Message: Content and Argument | |
Case: Cuttyhunk Bank (A) | |
Structure | |
Case: McGregors Ltd.Department Store | |
Choosing Media | |
Case: The Timken Company | |
Style and Tone | |
Case: Vanrex, Inc. | |
Applications | |
Giving and Receiving Feedback | |
Case: Bailey and Wick | |
Managing Meetings | |
Case: Lincoln Park Redevelopment Project | |
Communicating Change | |
Case: Hammermill Paper Company | |
Communicating with External Audiences | |
Oxford Energy | |
NutraSweet | |
Diversity and Intercultural Communication | |
Reed-Watkins Pharmaceuticals | |
International Oil | |
Personal and Corporate Ethics | |
Hal of Erhardt & Company: One Audit Senior’s Dilemma | |
McArthur Place | |
Electronic Communication | |
The E-Mail Encounter | |
Unifone Communications | |
Technique | |
Effective Writing | |
Effective Speaking | |
Style manual on speaking, use of graphics, and group presentation to be cross referenced throughout the course | |
Appendix | |
Dotsworth Press | |
Fair is Fair, Isn’t it? | |
Table of Contents provided by Publisher. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.