9781259290619

Managerial Economics & Business Strategy

by ;
  • ISBN13:

    9781259290619

  • ISBN10:

    1259290611

  • Edition: 9th
  • Format: Hardcover
  • Copyright: 2016-12-02
  • Publisher: McGraw-Hill Education

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Supplemental Materials

What is included with this book?

Table of Contents

Chapter  1 The Fundamentals of Managerial Economics
Chapter  2 Market Forces: Demand and Supply
Chapter  3 Quantitative Demand Analysis
Chapter  4 The Theory of Individual Behavior
Chapter  5 The Production Process and Costs
Chapter  6 The Organization of the Firm
Chapter  7 The Nature of Industry
Chapter  8 Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets
Chapter  9 Basic Oligopoly Models
Chapter 10 Game Theory: Inside Oligopoly
Chapter 11 Pricing Strategies for Firms with Market Power
Chapter 12 The Economics of Information
Chapter 13 Advanced Topics in Business Strategy
Chapter 14 A Manager’s Guide to Government in the Marketplace
Case Study Time Warner Cable

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