Managing Technological Innovation : Competitive Advantage from Change

  • ISBN13:


  • ISBN10:


  • Edition: 3rd
  • Format: Hardcover
  • Copyright: 2011-02-22
  • Publisher: Wiley-Interscience

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $160.00 Save up to $51.64
  • Rent Book $144.00
    Add to Cart Free Shipping


Supplemental Materials

What is included with this book?

  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
  • The Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.


Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

Author Biography

Frederick Betz, a longtime contributor to technology management, provides a balance of innovation theory and innovation cases, citing numerous case studies of actual practice in both successful and unsuccessful innovation. Betz discusses MOT from two approaches-descriptive (identifying historical patterns) and prescriptive (application to the future) to offer a wide range of options for formulating a winning innovation strategy and management plan. Updated and new coverage includes: Frederick Betz, PhD, is an Adjunct Professor in the Department of Engineering and Technology Management at Portland State University. He is also a Visiting Professor at the Nile University in Cairo, Egypt.

Table of Contents

Technology Competitiveness - Business Base Of Innovation
Technological Innovation
Innovation & Economy
Innovation & National Systems
Innovation Research
Innovation & Corporate R&D
Innovation & Markets
Innovation & Product Development
Innovation & Strategy
Technology Strategy - Technical Base of Innovation
Integrating Technology & Business Strategy
Inventing Technology
Technology Systems
Product Systems
Service Systems
Ethics & Technology
Innovation Handbook
Innovation Practice
Table of Contents provided by Publisher. All Rights Reserved.

Rewards Program

Write a Review