9780965125062

Managing Your Band

by
  • ISBN13:

    9780965125062

  • ISBN10:

    0965125068

  • Edition: 5th
  • Format: Paperback
  • Copyright: 2010-10-01
  • Publisher: Himarks Pub Co

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  • The Used and Rental copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Summary

One of the most comprehensive books available covering entrepreneurship, branding, social networking, publicity, touring, contracts, marketing, trademarks, merchandising and record companies. This latest edition includes the intricacies of 360 deals and new business models for succeeding in the virtual world, and new contracts for personal management and artists releasing their own digital product. Also features an expanded chapter on business management, new artist-manager court cases, and updated industry website listings.

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