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About This Book
MediaWriting: Print, Broadcast, and Public Relations
ISBN: 9781138341784
MediaWriting: Print, Broadcast, and Public Relations is a comprehensive textbook designed for students and professionals entering the dynamic world of media writing. This fifth edition, published in 2019, is an invaluable resource for anyone looking to master various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets.
Who Uses It?
Primarily, this book is used by students and professionals in the fields of journalism, public relations, and communications. It's also a valuable resource for anyone interested in understanding the principles of effective media writing, including those looking to refresh their knowledge or expand their understanding of how to communicate effectively through different media channels.
History and Editions
The fifth edition of MediaWriting has been updated to address the evolving landscape of media and communication. This edition includes detailed insights into the latest trends and best practices in media writing, ensuring that it remains current and relevant for both students and professionals. The book has been refined based on user feedback, incorporating the latest research and discussions on effective communication strategies.
Author and Other Works
The authors of MediaWriting: Print, Broadcast, and Public Relations are W. Richard Whitaker, Ronald D. Smith, and Janet E. Ramsey. W. Richard Whitaker is known for his expertise in media writing and his ability to explain complex concepts clearly and simply. Ronald D. Smith brings his experience in public relations to the text, ensuring that it covers all aspects of media communication effectively. Janet E. Ramsey contributes her knowledge of broadcast journalism, making the book a comprehensive resource for various media outlets.
Detailed Information
ISBNs and Formats
- Hardcover: ISBN-13: 9781138341784
- eTextbook: ISBN-13: 9780429801686
- eTextbook: ISBN-13: 9781138341791
- Loose-leaf: ISBN-13: 9781138341807
Publication Details
- Publisher: Taylor & Francis
- Publication Date: March 15, 2019
- Number of Pages: 414 pages
- Language: English
Other Editions and Formats
The book is available in various formats to cater to different learning preferences. The detailed information provided here ensures that students and professionals can easily find and access the book in their preferred format.
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