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9789063692155

The Medium is the Message And 50 Other Ridiculous Advertising Rules

by
  • ISBN13:

    9789063692155

  • ISBN10:

    9063692153

  • Format: Hardcover
  • Copyright: 2010-04-16
  • Publisher: BIS Publishers

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Supplemental Materials

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Summary

The world of advertising seems to have a seemingly endless list of rules. Some consider these rules to be valuable words of wisdom; others perceive them to be mere restrictions, dogmas, and formulae that need to be bent, twisted, or broken entirely.The Medium is the Message provides a list of inspirational or delusional advertising jargon for the world to judge.

Supplemental Materials

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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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