Microeconomics

by Bernheim, B. Douglas; Whinston, Michael Dennis

• ISBN13: 9780072900279
• ISBN10: 007290027X
• Edition: 1st
• Format: Hardcover
• Copyright: 2007-12-07
• Publisher: McGraw-Hill/Irwin

Summary

Bernheim and Whinston's Microeconomics focuses on the core principles of the intermediate microeconomic course: individuals and firms making decisions, competitive markets, and market failures. An accessible text that does not require knowledge of calculus,Microeconomicsutilizes examples and integrates topics that will stimulate and motivate students.Key advantages of Bernheim and Whinston's approach are:1) A fresh, up-to-date treatment of modern microeconomic theory. 2) A clear and engaging writing style, along with innovative pedagogy that provides students with more accessible ways to understand and master difficult concepts. 3) Numerous real-world applications that are closely tied to the theoretical material developed in the text. 4) Teaches students to solve a wide range of quantitative problemswithout requiring calculus.

Table of Contents

Microeconomics

Introduction

Preliminaries

Supply and Demand

Balancing Benefits and Costs

Individual Decision Making

Consumption Decisions

Principles and Preferences

Constraints, Choices, and Demand

From Demand to Welfare

Production Decisions

Technology and Production

Cost Minimization

Profit Maximization

Additional Topics

Decisions Involving Time

Decisions involving uncertainty

Decisions Involving Strategy (Game Theory)

Behavioral Economics

Markets

Competitive Markets

Equilibrium and Efficiency

Imperfectly Competitive Markets

Monopoly

Pricing

Oligopoly

Externalities and Public Goods

Information and Contracts

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