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9781592007530

Networking Strategies For The New Music Business

by
  • ISBN13:

    9781592007530

  • ISBN10:

    1592007538

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 2005-04-20
  • Publisher: Artistpro

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Summary

If the philosophy 'Who you know, what you know, and who knows you' can ever be considered true, it's in the music business. Every deal that goes down in the music business is almost always a direct result of a personal contact. From the well-known author of the very successful Networking in the Music Business, this book acts as a guide to making your personal strengths and relationships with others work for you in this unique industry. You'll learn the importance of connecting to others who share your aspirations, energies, and enthusiasm. You'll understand how to strategize your way to a successful career through personal relationships. Whether you're a professional or an aspirant in the music business -- a songwriter, recording artist, musician, composer, music editor, music educator, music publisher, DJ, publicist, PR expert, entertainment lawyer -- or if you plan on working with any of the above, this book is your key to developing the people skills necessary to achieve success in this billion dollar global industry.

Table of Contents

Introduction xi
Personal Paths in the Music Business
1(15)
The Kind of Person
2(1)
Assessing Your Strengths
3(1)
Songwriters
3(1)
Musicians
4(1)
Music Biz Pro's: Aspiring Moguls
5(1)
Technical Triumphs
6(1)
Born to Succeed
7(2)
Reinvention
9(1)
Signs from the Universe
10(2)
The Commitment Key
12(1)
Time Has Come Today
13(2)
Summary
15(1)
The Modern Music Business
16(27)
Transmission Is Secondary
16(1)
Expanding and Contracting Genres
17(1)
The New Music Entrepreneurs
18(1)
Music for Kids
19(1)
Soundtrack to a Fast Track
20(2)
Internet Notions
22(1)
Fish or Fowl?
23(2)
A Mosaic of Mediums
25(2)
Radio Is Our Salvation
27(4)
Satellite, Public, and Internet Radio
31(2)
chris and thomas: Acoustic Essence
33(2)
Music Publishing: The Way In
35(2)
Major and Indie Labels
37(1)
Music Biz Marionettes: Who Pulls the Strings?
38(1)
Validation
39(1)
American Idolization
40(2)
Summary
42(1)
Personalities Plus
43(19)
Ten Successful Attributes of Music Biz Professionals
43(6)
Negative Notions
49(2)
The Put Down
51(1)
Negative to Positive
52(2)
Find Reasons to Feel Good about Yourself
54(1)
Visualize Your Success
54(1)
Network with People You Respect and Observe Their Traits
55(1)
The Smooth Road
55(2)
Myths
57(1)
Reinvention
58(1)
Same Old Same Old
59(1)
Summary
60(2)
True Tales
62(25)
The I's Don't Have It
62(1)
The Power of ``You''
63(1)
Could'a, Should'a, Would'a
64(2)
You're It
66(1)
Bridges Aflame
67(1)
Celebrity
68(1)
Ten Strategies for Interacting with Celebrities
69(2)
How Would I Reach You?
71(1)
Who Needs You?
72(2)
Look Around
74(1)
Sixth Sense
75(1)
Drugs in the Music Biz
76(1)
On the Road with John Mayer
77(1)
Am I Too Old to Rock?
78(3)
Critical Crises and Drama Queens
81(2)
Ten Networking Strategies for Dispelling a Crisis
83(1)
Treat Everyone with Respect
84(2)
Summary
86(1)
Making Contact
87(25)
Body Language
87(2)
Good Grooming
89(1)
Clothes Horse
90(1)
Ups and Downs in the Capitol Tower
91(2)
Ten Visual Cues for Your ``Look''
93(1)
Conversation Instigation
94(1)
Ten Conversation Leaders
95(2)
Sensitive Areas
97(1)
Assumptions to Avoid about Anyone to Whom You're Introduced
98(1)
Complimentary Consideration
98(2)
Remembering Names
100(1)
Did You Drop That Name?
101(1)
Business Cards
102(1)
Working the Room
103(3)
Hidden Opportunities
106(2)
Practice Makes Perfect
108(1)
The Fine Art of the Studio Hang
109(3)
Telephone and E-Mail
112(13)
The Telephone
113(1)
Sound
114(1)
Reflections of Power
115(1)
Telephone Basics
116(1)
Telephone Tracking
117(1)
Cell Phones: Antennas of Satan?
118(3)
Cell Phone Etiquette
121(1)
E-Mail
122(3)
Creating Effective Tools of the Trade
125(28)
Press Kits
126(1)
The Folder
127(1)
The Cover Letter
127(1)
A CD or DVD
128(1)
The Bio
129(4)
Your Photo
133(1)
Full-Court Press
134(2)
Credibility in the Credits
136(2)
The Man in the Gorilla Suit
138(1)
Extreme Strategies
139(1)
Rejection
140(1)
Ten Thoughts on Overcoming Rejection
141(1)
Ten Reasons Your Calls Are Not Returned
142(3)
Web-Wise
145(1)
Do I Need a Web Site?
146(5)
Additional Resources
151(2)
Live Venues and Ventures
153(19)
Gigology 101
153(1)
Creative Outlets
154(2)
Alternative Venues
156(1)
Inventing Your Own Show
157(1)
Soft Ticket
157(1)
How to Make a Soft Ticket Show Work for You
158(1)
You Sounded Fabulous!
159(1)
Ten Post-Performance Tips
159(1)
Performance Peeves
160(1)
Ten Commandments of Club Land
161(1)
Club Clues
162(1)
Soundman Scenarios
163(1)
Scams
164(2)
Compilation CDs
166(3)
Performing Rights
169(3)
Success Stories
172(16)
Jeffrey Steele: Country Craftsman
173(5)
Lindy Robbins: Late Bloomer
178(5)
Luis Resto: Lost in the Music
183(2)
Bob Malone: Road Warrior
185(2)
Summary
187(1)
Go Where You Wanna Go
188(19)
Nashville
189(4)
New York
193(3)
Los Angeles
196(4)
Emerging Cities
200(1)
All Over the Map
201(1)
Music Conferences
201(1)
15 Tips to Maximize Your Conference Experience
202(2)
World Beat
204(1)
Further Afield
205(2)
Defining Your Direction
207(14)
Questions for Artists
208(2)
Questions for Aspiring Moguls
210(2)
Teamwork
212(1)
Management
212(1)
When Do You Need a Manager?
213(1)
What to Look for in a Manager
214(1)
Do You Want to Be a Manager?
215(1)
Your Lawyer
215(1)
Agents
216(1)
Your Publicist
217(1)
Artist's Responsibilities
218(1)
Get a Job
219(2)
It's a Wrap
221(8)
Creative Confluence
221(1)
Five Tips for Personal References
222(1)
Back Home
223(1)
Making It Happen Where You Are
224(2)
What Have You Been Given?
226(1)
In Conclusion
227(2)
Appendix A Resources 229

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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