What is included with this book?
Author's Note | p. v |
Preface | p. vii |
Prologue: The Little Man in Times Square | p. ix |
The Making of a Business | p. 1 |
The Bake House and Beyond | p. 3 |
The Money's in the Post | p. 17 |
Enter the Rochdale Cowboy | p. 33 |
Where are the Customers' Yachts? | p. 53 |
The Crash of '87 and Other Headaches | p. 69 |
Fighting the PEP Wars | p. 95 |
The Tesco of the Retail Investment World | p. 119 |
Fearlessly to Market | p. 131 |
What I Have Learned (So Far) | p. 153 |
Finding Your Customers | p. 157 |
Making Your Organisation Work | p. 175 |
Making Sense of Investment | p. 211 |
Epilogue: The Simple Pleasures in Life | p. 241 |
Acknowledgements | p. 243 |
Table of Contents provided by Ingram. All Rights Reserved. |
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