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9781473608610

Persuasion & Influence In A Week

by
  • ISBN13:

    9781473608610

  • ISBN10:

    1473608619

  • Edition: Reprint
  • Format: Paperback
  • Copyright: 2016-11-15
  • Publisher: Teach Yourself
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Summary

Sunday - Explore factors that influence, both positively and negatively and discover how influencing is selling
Monday - Understand the power of personality and charisma and ensure you are putting the right message across
Tuesday - Use the Assertiveness Sentence technique to sound more confident in any situation
Wednesday - Discover the three elements of communication and how to use them to build rapid, effective rapport with others
Thursday - Learn to recognize the internal filters that we all have and utilize them in patterns of persuasion
Friday - Use NLP models to influence at an unconscious level, including the technique of 'chunking' to gain agreement
Saturday - Learn how to use proven persuasion techniques such as emotional 'triggers', scarcity, the law of reciprocity, the power of three, and the AIDA formula

Author Biography

Di McLanachan is the best-selling author of 'NLP for Business Excellence' and has also written
'Customer Care in a Week' for Hodder. She has been using and teaching a wide range of Influencing Skills techniques for many years, including the language patterns encapsulated in NLP methodologies. Di has run her own training business since 1993 and is a professional public speaker. In both of these capacities, influence and persuasion skills have been vital 'tools of the trade' for her continued success.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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