Picture Perfect: The Story of Blacks Photography

by Black, Robert

• ISBN13: 9780864925411
• ISBN10: 0864925417
• Format: Hardcover
• Copyright: 2009-10-02
• Publisher: Utp Distribution
• More Book Details
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Summary

One of Canada's most successful homegrown buisnesses, Black's Photography grew from a single store to a national, and international, chain. Robert Black, the former Vice President, weaves his own, and his family's, story into the history of the company. Beginning with his great-grandparents, Robert takes the story through the generations, imparting what each had contributed to the success of Black's. Part family history, part autobiography, and part business history, Picture Perfect is a unique look at a unique family business that rewrote the book on photography. Black and his brothers used new methods of advertising, took advantage of every innovation, did their own photofinishing, and introduced the practice of printing 4 x 6 photos, when no one else was doing it.

Table of Contents

Introduction	p. 9
The Golden Snuff Box, 1836-1896	p. 15
Frederick and Blanche Black	p. 21
An Entrepreneur Is Born - Eddie Black's Limited	p. 27
A Briar Hill Childhood	p. 39
Transformation in Forest Hill	p. 59
Wartime and the End of Black's Forest Hill Market	p. 71
Life in Bronte	p. 79
Working for Eddie	p. 89
Carving a Niche Market for Black's Photography, 1950s	p. 99
Flying Lessons and Falling in Love	p. 111
New Approaches for a Growing Business	p. 123
Film Services: The Beginning of Going Big Time	p. 135
A Trial and Tribulations	p. 143
Progression Through the 1960s	p. 151
Black's and Abel's Marriage, 1969-1971	p. 161
Black's Photography Captures Competitive Edge, 1970s	p. 169
Heights of Success and Sale to Scott's, 1980s	p. 179
Conclusion: New Frontiers	p. 189
Afterword	p. 195
Acknowledgements	p. 197
Index	p. 199
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