The Power of Music Thinking

by Zürn, Christof

• ISBN13: 9789063696306
• ISBN10: 9063696302
• Format: Paperback
• Copyright: 2022-08-30
• Publisher: BIS Publishers
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Summary

The Power of Music Thinking gives you a new model to see your business from different perspectives simultaneously and to get inspired to work in meaningful collaborations above silos. This is done by the analogy between music and business in the broadest sense. It helps you integrate agile methodologies, design thinking and service design with branding and organisational change in an unheard way.

Rethink your business, product, service or organisation with the help of six interconnected perspectives, four phases and many dynamics that relate to the immense amount of musical styles. The Power of Music Thinking gives you a new approach and meta-language that connects all patterns from different perspectives for a sound business.

Author Biography

Christof Zürn is a seasoned professional in multiple roles like Creative Director, Management Consultant, Design Thinking Coach, Service Designer, Facilitator, Podcast Host and Musician. He is a trainer at Design Thinkers Academy and a member of Medinge Group, an international non-profit Think Tank for Brands with a Conscience.