Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You

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  • Edition: 1st
  • Format: Paperback
  • Copyright: 2008-09-26
  • Publisher: McGraw-Hill Education
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Create an army of ambassadors who take referral marketing to the next level .Power Referralsshows readers how to turn referral givers into ambassadors who actually do the selling for them. Sales guru Andrea Sittig-Rolf teaches her Ambassador Method, a step-by-step, practical yet innovative way to win and empower ambassadors to develop new business. .Drawing upon insightful interviews with well-known sales and motivational leaders, this breakthrough guide helps readers create valuable relationships and use the unique networking technique ?Unsell,? to close more business than they ever dreamed. .?Follow [Sittig-Rolf ?s] strategies and you'll soon find both your personal and business lives increasing exponentially.??Tom Hopkins, author ofHow to Master the Art of Selling .

Author Biography

Andrea Sittig-Rolf is founder and president of Sittig Incorporated, a sales training and consulting organization..

Table of Contents

Prefacep. ix
Acknowledgmentsp. xiii
ACT: Acquire, Cultivate, Teachp. 1
Mindsetp. 29
Developing Ambassadors at Your Accountsp. 45
Vertical Marketsp. 63
Channelsp. 75
Social Currencyp. 95
Self-Promotionp. 115
Winning Ambassadors in the Pressp. 135
Leveraging Ambassadors to Close Businessp. 147
Indexp. 155
Table of Contents provided by Ingram. All Rights Reserved.

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