Research Methods in Anthropology

by Bernard, H. Russell

• ISBN13: 9780759112421
• ISBN10: 0759112428
• Edition: 5th
• Format: Paperback
• Copyright: 2011-05-16
• Publisher: Altamira Pr

Summary

Research Methods in Anthropology is the standard textbook for methods classes in anthropology. Written in Russ BernardOs unmistakable conversational style, his guide has launched tens of thousands of students into the fieldwork enterprise with a combination of rigorous methodology, wry humor, and commonsense advice. Whether you are coming from a scientific, interpretive, or applied anthropological tradition, you will learn field methods from the best guide in both qualitative and quantitative methods.

Author Biography

H Russell Bernard is professor of anthropology emeritus at the University of Florida, Gainesville. He is the editor of the Handbook of Methods in Cultural Anthropology, author of Social Research Methods, and founder and editor of the journal Field Methods.

Table of Contents

Preface to the Fifth Edition	p. vii
Anthropology and the Social Sciences	p. 1
The Foundations of Social Research	p. 23
Preparing for Research	p. 54
Research Design: Experiments and Experimental Thinking	p. 82
Sampling I: The Basics	p. 113
Sampling II: Theory	p. 130
Sampling III: Nonprobability Samples and Choosing Informants	p. 143
Interviewing I: Unstructured and Semistructured	p. 156
Interviewing II: Questionnaires	p. 187
Interviewing III: Cultural Domains	p. 223
Scales and Scaling	p. 238
Participant Observation	p. 256
Field Notes and Database Management	p. 291
Direct and Indirect Observation	p. 306
Introduction to Qualitative and Quantitative Analysis	p. 337
Cognitive Anthropology I: Analyzing Cultural Domains	p. 346
Cognitive Anthropology II: Decision Modeling, Taxonomies, and Componential Analysis	p. 386
Text Analysis I: Interpretive Analysis, Narrative Analysis, Performance Analysis, and Conversation Analysis	p. 407
Text Analysis II: Schema Analysis, Grounded Theory, Content Analysis, and Analytic Induction	p. 429
Univariate Analysis	p. 458
Bivariate Analysis: Testing Relations	p. 492
Multivariate Analysis	p. 533
Table of Areas under a Normal Curve	p. 559
Student's t Distribution	p. 561
Chi-Square Distribution Table	p. 562
F Table for the .05 Level of Significance	p. 564
Resources for Fieldworkers	p. 566
References	p. 571
Subject Index	p. 638
Author Index	p. 649
About the Author	p. 666
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