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9780131100909

Restaurant Operations Management Principles and Practices

by ;
  • ISBN13:

    9780131100909

  • ISBN10:

    0131100904

  • Edition: 1st
  • Format: Paperback
  • Copyright: 2005-04-01
  • Publisher: Pearson

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Summary

Designed to be the ls"bestrs" book for restaurant management,Restaurant Operations Management addresses content areas that are integral to a restaurant managerrs"s job, providing current and practical information. It breaks down the busy and complex world of restaurant management into what the manager must know, from the restaurantrs"s inception to its actual operation. It focuses on financial, labor, and product resources, within the context of pleasing the guests.Topics cover: industry basics, sanitation, safety, nutrition, marketing, menu planning/design/pricing, human resources, accounting/financial management, standard recipes, product purchasing/receiving/storing/issuing, and restaurant analysis/improvement.Current, practical, and accurate,Restaurant Operations Managementis an easy and interesting read for practicing industry professionals, such as restaurant managers, restaurant training managers, restaurant owners, and others wanting to learn effective restaurant management.

Author Biography

Jack D. Ninemeier is a professor in The School of Hospitality Business at Michigan State University.

Table of Contents

Preface xi
PART 1 RESTAURANT BASICS
Introduction to Restaurants and the Restaurant Industry
1(34)
This Chapter at Work
2(1)
Brief History of Restaurants
3(4)
European Restaurant History
3(2)
U.S. Restaurant History
5(2)
Close Look at the Restaurant Industry
7(6)
The Travel/Tourism Industry
8(1)
The Hospitality Component
9(1)
The Restaurant Segment
9(2)
A Close Look at Restaurants
11(2)
Organization of Restaurants
13(6)
Single-unit Restaurants
13(3)
Multiunit Restaurants
16(3)
Overview of Restaurant Activities
19(5)
Close Look at Management Activities
24(8)
Planning
26(1)
Organizing
27(2)
Coordinating
29(1)
Staffing
29(1)
Directing
30(1)
Controlling
31(1)
Evaluating
32(1)
What's Next?
32(1)
Restaurant Terminology at Work Glossary
33(1)
Management Issues at Work
34(1)
The Restaurant Manager and Sanitation
35(38)
This Chapter at Work
36(1)
Introduction: Sanitation Is Critical
37(2)
Sanitation: Everyone's Concern
39(7)
Regulatory Agencies
39(3)
Restaurant Staff Members
42(1)
Restaurant Manager
42(2)
Restaurant Employees
44(2)
Primer on Microorganisms
46(6)
Conditions for Optimal Growth
48(1)
Controlling Growth of Microorganisms
49(1)
Microorganisms and Foodborne Illnesses
50(2)
Tactics to Prevent Foodborne Illness
52(7)
Purchasing
53(1)
Receiving
54(1)
Storing
54(1)
Production
54(1)
After-production Handling
55(1)
Managing Leftovers
56(1)
Clean-up
56(1)
Tableware and Pots/Pans
56(2)
Furniture, Fixtures, and Equipment (FF/E)
58(1)
Other Sanitation Issues
59(3)
Chemical Hazards
59(2)
Physical Hazards
61(1)
Pest Control Hazards
61(1)
HACCP and the Management of Sanitation
62(7)
Step One: Assess Hazards
64(1)
Step Two: Identify Critical Central Points (CCPs)
64(2)
Step Three: Define Limits for Each CCP
66(1)
Step Four: Monitor CCPs
67(1)
Step Five: Implement Corrective Actions When Critical Limits Are Exceeded
67(1)
Step Six: Establish Record-Keeping System
68(1)
Step Seven: Verify Success of HACCP System
68(1)
Managing Foodborne Illness Incidents
69(2)
Restaurant Terminology at Work Glossary
71(1)
Management Issues at Work
72(1)
The Restaurant Manager and Safety
73(34)
This Chapter at Work
74(1)
Safety Is Critical
74(2)
Safety: Everyone's Concern
76(9)
Regulatory Agencies
76(1)
Federal (OSHA)
76(4)
State (State OSHA)
80(1)
Local Departments
80(3)
Restaurant Staff Members
83(1)
Restaurant Manager
84(1)
Restaurant Employees
84(1)
Safety Basics
85(10)
Common Employee Accidents
85(1)
Restaurant Safety Tour
86(1)
Receiving, Storing, and Issuing
86(1)
Food Preparation
87(3)
Cooking
90(2)
Serving
92(1)
Clean-up
92(3)
Restaurant Emergencies
95(12)
Fires
95(3)
Bomb Scares
98(1)
Other Emergencies
98(2)
Workplace Violence
100(1)
Protecting Guest Safety
101(4)
Restaurant Terminology at Work Glossary
105(1)
Management Issues at Work
105(2)
Nutrition Basics
107(30)
This Chapter at Work
108(1)
The Restaurant Manager and Nutrition
109(1)
Basics of Nutrition
110(6)
Macronutrients
111(1)
Micronutrients
111(1)
Vitamins
111(1)
Minerals
112(1)
Water
113(3)
Close Look at Dietary Recommendations
116(4)
More About Nutrition and Health
119(1)
Nutrition Concerns in Action
120(10)
Menu Planning
120(2)
Menu Design
122(1)
Purchasing
123(3)
Receiving and Storing
126(2)
Food Production
128(1)
Meats, Poultry and Fish
128(1)
Fruits and Vegetables
129(1)
Bread and Cereal Products
130(1)
Other Preparation Suggestions
130(1)
Training Staff about Nutrition
130(3)
Back-of-House Training
131(1)
Front-of-House Training
132(1)
The Guests and Nutritious Meals
133(2)
Restaurant Terminology at Work Glossary
135(1)
Management Issues at Work
136(1)
Marketing
137(35)
This Chapter at Work
138(1)
Marketing Overview
138(6)
Evaluating Products
139(4)
Assessing the Target Market
143(1)
Developing the Marketing Plan
144(8)
What Is to Be Done?
145(1)
Who Will Do It?
145(1)
When Should It Be Done?
146(1)
What Funding Will Be Required?
147(1)
How Will the Results Be Monitored?
148(1)
Monitoring the Marketing Plan
149(1)
Monitoring Specific Advertising
150(2)
Restaurant Advertising Techniques
152(13)
In-House Sales Techniques
152(1)
On-site (Exterior) Signage
153(1)
Table Tents
153(1)
Interior Signage
154(1)
Menus
154(1)
Up-selling
155(1)
Selling Alcoholic Beverages
155(1)
External Advertising Tactics
156(1)
Selecting Media Alternatives
157(1)
Print
158(1)
Radio
159(1)
Television
160(1)
Internet
161(1)
Other Alternatives
162(1)
Advertising Development Tactics
163(2)
Public Relations Tactics
165(1)
Evaluation of Marketing Efforts
166(4)
Restaurant Terminology at Work Glossary
170(1)
Management Issues at Work
170(2)
Menu Planning, Design, Pricing, and Evaluation: Where It All Starts!
172(41)
This Chapter at Work
173(1)
Importance of Menus
173(4)
Marketing and the Menu
174(1)
The Menu and Financial Management
174(2)
The Menu and Daily Operations
176(1)
Brief History of Menus
177(2)
The Menu Planning Process
179(9)
Incorporate Menu Planning Priorities (Step 1)
180(2)
Consider Menu Categories (Step 2)
182(2)
Place Items Within Categories (Step 3)
184(2)
Establish Quality Standards (Step 4)
186(1)
Write Descriptions of Menu Items (Step 5)
186(2)
Menu Design Tactics
188(8)
All About Menu Design
188(1)
Menu Appearance
189(2)
Menu Message
191(4)
Menu Printing
195(1)
Menu Pricing Methods
196(6)
Subjective Pricing Methods
196(1)
Objective Pricing Methods
197(5)
Menu Evaluation
202(7)
Popularity and Profitability
203(1)
Menu Engineering: Determining Popularity and Profitability
204(4)
Menu Engineering in Action
208(1)
Plow Horses
208(1)
Puzzles
208(1)
Stars
208(1)
Dogs
208(1)
Technology and Menu Management
209(2)
Restaurant Terminology at Work Glossary
211(1)
Management Issues at Work
211(2)
PART 2 MANAGING RESTAURANT OPERATIONS
Managing the Restaurant's Human Resources
213(37)
This Chapter at Work
214(1)
A Short History: Managing Hospitality Industry Employees
215(3)
The Personnel Management Process
218(13)
Develop Personnel Management Tools (Step 1)
218(1)
Applicant Recruitment (Step 2)
219(2)
Employee Selection (Step 3)
221(5)
Job Offer (Step 4)
226(1)
Orientation/Induction (Step 5)
226(2)
Training (Step 6)
228(3)
Facilitating the Work of Restaurant Employees
231(10)
Compensation/Benefits
232(1)
Employee Retention
233(3)
Employee Performance Appraisals
236(3)
Employee Discipline
239(1)
Building and Facilitating Teamwork
240(1)
Legal Aspects of Human Resources Administration
241(7)
Employee Selection Concerns
242(2)
Employment Relationships
244(1)
Restaurant Workplace Issues
245(1)
Employee Performance
246(2)
Restaurant Terminology at Work Glossary
248(1)
Management Issues at Work
248(2)
Accounting and Financial Management
250(34)
This Chapter at Work
251(1)
Accounting and Financial Management
252(3)
Managerial Accounting
253(1)
Users of Financial Information
254(1)
Uniform System of Accounts
255(3)
Importance of Accounting Standards
255(1)
Accounting Fundamentals
256(1)
Uniform System of Accounts for Restaurants (USAR)
257(1)
Understanding Financial Statements
258(9)
The Balance Sheet
259(3)
The Income Statement
262(2)
The Statement of Cash Flows
264(3)
The Operating Budget
267(7)
Types of Budgets
269(1)
Annual Operating Budget
269(1)
Achievement Budget
269(1)
The Budget Team
269(1)
Budgeting Revenues
270(2)
Budgeting Expenses
272(2)
Monitoring the Budget
274(8)
Variance From Budget
275(1)
Revenue Analysis of Crystal's
276(2)
Expense Analysis of Crystal's
278(1)
Profit Analysis of Crystal's
279(1)
All About Profit
280(1)
Budget Revisions
280(2)
Restaurant Terminology at Work Glossary
282(1)
Management Issues at Work
283(1)
Standard Recipes Implement Quality Food Production
284(26)
This Chapter at Work
285(1)
Standard Recipes Are Important
285(8)
Recipe Development Procedures
288(1)
Recipes for Current Menu Items
288(2)
External Recipes
290(1)
Standard Recipes in Action
290(3)
Evaluating Standard Recipes
293(2)
Adjusting Standard Recipes
295(4)
Adjusting the Number of Portions
296(1)
Adjusting the Portion Size
296(1)
Adjusting the Number of Portions and Portion Size
296(2)
Other Recipe Adjustment Issues
298(1)
The Precosting Process
299(7)
Precosting Recipes
299(4)
Precosting Menu Items
303(1)
Precosting Buffets and Salad Bars
304(2)
Standard Recipes Must Be Used
306(2)
Restaurant Terminology at Work Glossary
308(1)
Management Issues at Work
308(2)
Purchasing, Receiving, Storing, and Issuing: Getting Ready for Production
310(31)
This Chapter at Work
311(1)
Overview: Pre-Production Activities
312(2)
Purchasing
314(10)
Importance of Effective Purchasing
314(2)
The Purchasing Process
316(2)
Purchasing Basics
318(1)
What to Purchase
318(3)
How Much to Purchase
321(1)
When to Purchase
322(1)
From Whom to Purchase
322(2)
Receiving
324(4)
Importance of Effective Receiving
324(1)
The Receiving Process
325(3)
Storing
328(8)
Importance of Effective Storing
328(1)
The Storing Process
329(2)
Storing Basics
331(1)
Quality Concerns
331(1)
Record-Keeping Concerns
331(4)
Security Concerns
335(1)
Issuing
336(3)
Importance of Effective Issuing
336(1)
Issuing Basics
337(2)
Restaurant Terminology at Work Glossary
339(1)
Management Issues at Work
339(2)
Managing Food Production
341(47)
This Chapter at Work
342(1)
Quality Food Production Overview
342(6)
Establish Quality Standards
343(1)
Conduct Employee Training
344(1)
Provide Equipment and Tools
345(1)
Professionalize Production Planning
345(3)
Managing Nonalcoholic Beverages
348(7)
Selection
349(4)
Storage
353(1)
Preparation and Service
353(2)
Managing Fresh Fruits
355(8)
Selection
356(6)
Storage
362(1)
Preparation
362(1)
Managing Fresh Vegetables
363(8)
Selection
363(7)
Storage
370(1)
Preparation
370(1)
Managing Dairy Products
371(3)
Selection
372(2)
Storage
374(1)
Preparation
374(1)
Managing Bakery Products
374(5)
Selection
375(1)
Storage
376(1)
Preparation
377(2)
Managing Meats, Fish and Poultry
379(8)
Selection
380(3)
Storage
383(1)
Preparation
384(3)
Restaurant Terminology at Work Glossary
387(1)
Management Issues at Work
387(1)
Managing Beverage Production and Service
388(39)
This Chapter at Work
389(1)
Alcoholic Beverages
390(4)
Historical Perspectives
391(1)
Physiological Effects of Alcohol
392(1)
Beverage Service Responsibilities
393(1)
Beverage Products
394(6)
Beers
395(2)
Wines
397(1)
Spirits
397(2)
Mixes and Garnishes
399(1)
Beverage Selection and Care
400(12)
Purchasing
400(2)
Beers
402(1)
Wines
403(2)
Spirits
405(2)
Storing
407(2)
Issuing and Inventory
409(3)
Beverage Production and Service
412(6)
Property Layout
412(1)
Standardized Production
413(1)
Recipes
413(1)
Portion Sizes
414(1)
Glassware
415(3)
Ice
418(1)
Manual Beverage Production
418(2)
Automated Beverage Production
420(1)
Beverage Service Procedures
421(1)
By Bartenders
421(1)
By Beverage Servers
421(1)
By Bartender and Beverage Server
422(1)
Regulations and Regulatory Agencies
422(3)
Licensing
422(1)
Local Regulations
423(1)
State Regulations
424(1)
Federal Regulations
424(1)
Restaurant Terminology at Work Glossary
425(1)
Management Issues at Work
426(1)
Food and Beverage Service
427(30)
This Chapter at Work
428(1)
Quality Service Is Critical
429(2)
Traits of Effective Food and Beverage Servers
431(3)
Basics of Guest Service
434(3)
Getting Ready for Service
434(2)
Service Details Make the Difference
436(1)
The Server in Action
437(4)
Special Service Issues
441(10)
Suggestive Selling
441(3)
Wine Service Basics
444(3)
Handling Guest Complaints
447(4)
Beverage Service Tactics
451(4)
The Basics
451(1)
Responsible Alcoholic Beverage Service
452(1)
Legal Aspects of Alcoholic Beverage Service
452(1)
The Traffic Light System
453(2)
Restaurant Terminology at Work Glossary
455(1)
Management Issues at Work
455(2)
Labor Cost Control Standards
457(32)
This Chapter at Work
458(1)
Labor Cost Control
458(4)
Labor Control and Quality of Service
459(1)
The Menu
459(1)
Food Preparation Methods
460(1)
Desired Service Levels
460(1)
Quality of Employee Training
460(1)
Four-Step Labor Control System: Overview
461(1)
Step 1: Select Productivity Measures
462(7)
Labor Cost Percentage
462(4)
Revenue per Labor Hour
466(1)
Labor Dollars per Guest
467(1)
Guests Served per Labor Hour
467(1)
Review of Alternate Productivity Measures
468(1)
Step 2: Forecast Guests and/or Revenues and Staffing Needs
469(4)
Revenue Forecasts
470(1)
Historical Data
470(1)
Current Conditions
470(1)
Future Conditions
470(1)
Establishing Staffing Requirements
471(2)
Step 3: Schedule Staff
473(5)
Developing the Schedule
473(4)
Distributing the Schedule
477(1)
Initial Distribution
477(1)
Schedule Modifications
478(1)
Step 4: Evaluate Labor Control Results
478(3)
Meeting Financial Goals
478(2)
Meeting Service Goals
480(1)
Management of Salaried Staff
481(3)
Legal Distinctions
483(1)
Scheduling Salaried Employees
484(1)
Technology and Labor Cost Control
484(4)
Management Productivity Enhancements
485(3)
Employee Productivity Enhancements
488(1)
Restaurant Terminology at Work Glossary
488(1)
Management Issues at Work
488(1)
Revenue Collection and Control Systems
489(32)
This Chapter at Work
490(1)
Revenue Collection and Control Systems
490(11)
Importance of Revenue Collection
491(1)
Importance of Revenue Control
492(2)
Components of Quality Revenue Collection and Control Systems
494(1)
Charging the Guest
494(3)
Collecting Revenue
497(1)
Protecting Cash Assets
498(3)
External Threats to Revenue Collection and Control
501(4)
Threats to Cash Collection
501(2)
Threats to Credit/Debit Card Collection
503(2)
Threats Related to Personal Checks
505(1)
Internal Threats to Revenue Collection and Control
505(7)
Front-of-House Threats
507(1)
Cashiers
507(1)
Servers
508(2)
Back-of-House Threats
510(1)
Preparation Staff
510(1)
Management and Supervisory Staff
510(2)
Threats to Beverage Revenue
512(3)
Bartender Fraud
512(2)
Beverage Server Fraud
514(1)
Technology and Revenue Control Systems
515(4)
Hardware Enhancements
516(1)
Software Enhancements
517(2)
Restaurant Terminology at Work Glossary
519(1)
Management Issues at Work
519(2)
Restaurant Analysis and Improvement Procedures
521(30)
This Chapter at Work
522(1)
Overview of Analysis and Improvement Process
523(2)
What Is Food and Beverage Cost?
525(4)
Close Look at Analysis Process
529(5)
Set Expectations (Step One)
529(1)
Assess the ``Actuals'' (Step Two)
530(1)
Analyze the Variance (Step Three)
530(2)
Determine Whether the Problem Exists (Step Four)
532(2)
Frequent Analysis Is Helpful
534(7)
Revenue Analysis
535(2)
Food Cost Analysis
537(3)
Labor Cost Analysis
540(1)
Close Look at Corrective Action Process
541(5)
Consider Problem(s) Identified by Analysis (Step One)
541(1)
Prioritize Problems (Step Two)
542(1)
Utilize a Decision-Making Process (Step Three)
542(4)
Tactics for Implementing Change
546(3)
Overcoming Resistance to Change
547(1)
Change Must Be Managed
548(1)
Restaurant Terminology at Work Glossary
549(1)
Management Issues at Work
549(2)
PART 3 MANAGING RESTAURANT CHALLENGES
Legal Aspects of Restaurant Management
551(31)
This Chapter at Work
552(1)
Legal Aspects of Restaurant Management
552(2)
The Legal Environment
553(1)
Preventive Action
554(1)
The Manager's Legal Duties
554(3)
Duties of Care
555(1)
Standards of Care
556(1)
Liability and Damages
557(3)
Legal Liability
557(1)
Negligence
558(1)
Damages
559(1)
Restaurant Manager's Responsibility
560(1)
Responsibilities to Guests
560(3)
Food Safety
560(1)
Service Safety
561(1)
Property Safety
562(1)
Responsibilities to Employees
563(3)
Selection
563(1)
Civil Rights Act of 1964 (Title VII)
564(1)
Americans with Disabilities Act
564(1)
Age Discrimination in Employment Act (ADEA)
565(1)
Wages and Salary Administration
565(1)
Harassment
565(1)
Responsibilities to Regulators
566(6)
Local Requirements
566(1)
Health Codes
567(1)
Building Codes
567(1)
State Requirements
568(1)
Employment/Unemployment Laws
568(1)
Alcoholic Beverage Laws
568(1)
Federal Requirements
569(1)
Department of Labor
569(1)
Occupational Safety and Health Administration
570(1)
Internal Revenue Service
570(1)
Other Federal Agencies
571(1)
Responding to Inquires
571(1)
Other Legal Information
572(1)
Special Liabilities for Food and Beverage Service
572(8)
Special Service Liabilities
572(1)
Uniform Commercial Code
573(1)
Dram Shop (Third Party Liability)
574(1)
Incident Reporting
574(1)
Training Employees
575(1)
Incident Reports
575(1)
Responding to an Incident
575(5)
Restaurant Terminology at Work Glossary
580(1)
Management Issues at Work
580(2)
Restaurant Layout and Equipment
582(43)
This Chapter at Work
583(1)
Importance of Effective Layout
584(2)
Layout Affects Restaurant's Constituencies
586(3)
Layout Factors
589(4)
Consider On-Site Production Requirements
590(1)
Dining Room Operating Concerns
591(1)
Employee-Related Factors
591(1)
Sanitation Factors
592(1)
Safety Factors
593(1)
Restaurant Work Stations
593(6)
Receiving and Storage Areas
594(2)
Entree Preparation Area
596(1)
General Food Preparation Area
597(1)
Vegetable Preparation Area
597(1)
Pantry Area
597(1)
Pot/Pan Washing Area
597(1)
Dishwashing Area
597(1)
Cooks' Line Area
598(1)
Server Pick-up Area
598(1)
Server Station Areas
598(1)
Bar Area
598(1)
Basics of Restaurant Layout
599(12)
Step 1: Consider (Define) Functional Areas
601(1)
Step 2: Design Specific Work Stations
602(5)
Step 3: Integrate Work Stations into Functional Areas
607(1)
Step 4: Modify Functional Areas
607(2)
Step 5: Make Final Layout Decisions
609(2)
Foodservice Equipment
611(12)
Purchase/Selection Factors
613(3)
Common Foodservice Equipment
616(1)
Food Preparation Equipment
616(1)
Food Production (Cooking) Equipment
617(1)
Serving Equipment
618(1)
Refrigeration Equipment
619(1)
Cleaning/Miscellaneous Equipment
620(1)
Other Equipment
621(2)
Restaurant Terminology at Work Glossary
623(1)
Management Issues at Work
623(2)
Restaurants and the Banquet Business
625(33)
This Chapter at Work
626(1)
Banquets Can Be Good Business
627(3)
Getting Ready for Banquests
630(3)
Menu Planning
630(1)
Training and Standard Procedures
631(2)
Selling Banquets
633(3)
External Sales Methods
633(1)
Internal Sales Methods
634(2)
Banquet Documentation
636(6)
Banquet Agreement
636(1)
Banquet Event Order (BEO)
637(5)
Banquet Food Production
642(1)
Production Concerns
643(1)
Portioning (Plate Service) Concerns
643(1)
Banquet Beverage Production and Service
643(3)
Banquet Service
646(2)
Off-Site Catering
648(9)
``Diary'' of an Off-Site Event
648(6)
Staffing the Off-Site Event
654(1)
About Off-Site Locations
654(3)
Restaurant Terminology at Work Glossary
657(1)
Management Issues at Work
657(1)
Engineering and Facility Maintenance
658(31)
This Chapter at Work
659(1)
Engineering Basics
660(7)
Power
661(2)
Air
663(2)
Water
665(1)
Waste
665(1)
Wastewater
666(1)
Grease
666(1)
Sewage
666(1)
Conservation and Cost Control
667(1)
Facility Maintenance
667(6)
Routine Maintenance
669(2)
Preventive Maintenance
671(2)
Back-of-House Maintenance
673(4)
Production Equipment
673(1)
Storage Equipment
674(1)
Warewashing Equipment
675(1)
In Summary
676(1)
Front-of-House Maintenance
677(5)
Seating
678(1)
Flooring
679(1)
Wood
679(1)
Carpet
679(1)
Ceramic Tile
680(1)
Lighting
681(1)
Exterior Maintenance
682(6)
Building
683(1)
Roof
683(1)
Windows
683(1)
Walls
684(1)
Grounds (Landscaping)
684(1)
Flooding
684(1)
Snow Removal
685(1)
Plant Life Cycles
685(1)
Ground Pests
685(1)
Parking Areas
685(3)
Restaurant Terminology at Work Glossary
688(1)
Management Issues at Work
688(1)
Glossary 689(19)
Photo Credits 708(3)
Index 711

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