Sell Online Like a Creative Genius

by Carey, Brainard

• ISBN13: 9781621536499
• ISBN10: 1621536491
• Format: Paperback
• Copyright: 2019-01-08
• Publisher: Allworth Pr

Summary

How to sell art or anything else online without leaving your home. “The go-to guide for any internet entrepreneur." —San Francisco Book Review

Whether you’re selling original artwork, jewelry, or a unique product, this is the book for you. Brainard Carey offers advice with solid examples of how building an online business is something every creative person can pursue.

Carey draws from his extensive experience and interviews with others to show artists and creative people how to sell their work independently and efficiently. Readers will learn how to establish an online store, develop a presence, promote their goods, and reach customers. Chapter topics include:

• Designing a website or profile on an existing site
• Effective marketing strategies
• Creative ways to advertise your product
• Building your social media following
• Finding new customers
• Real examples of artists and entrepreneurs who succeeded in selling their work online
• And much more

With chapters divided between practical how-tos and case studies, Sell Online Like a Creative Genius™, offers readers both instructive and demonstrative lessons in making their small online business a reality. Everyone can do it with the right tools, and Carey offers an insider’s guide to an otherwise daunting process.

Author Biography

Brainard Carey is an artist, teacher, walker, and pool player. He cofounded the artistic collaborative Praxis with his wife, Delia Carey. As host of the popular Yale University radio show Lives of the Artists, he has interviewed moe than seven hundred artists and creative people to illuminate their careers and work. He is passionate about art education and has written several books for artists to develop their careers, including Making It in the Art World, New Markets for Artists, and The Art World Demystified. He also co-founded Praxis Center for Aesthetics, an online school for professional artists. He lives in New York City.