Selling Hollywood to the World: US and European Struggles for Mastery of the Global Film Industry, 1920–1950

by John Trumpbour

• ISBN13: 9780521042666
• ISBN10: 0521042666
• Format: Paperback
• Copyright: 2007-09-24
• Publisher: Cambridge University Press

Summary

The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition worldwide. Determined to defeat such resistance, the Hollywood moguls of the time created a powerful trade organization that worked closely with the U.S. State Department in an effort to expand the American film industry's dominance. This book offers insight into and analysis of European efforts to overcome the American film industry's pre-eminence. In contributing to the understanding of American popular culture at home and abroad, it demonstrates Hollywood's role in orchestrating the American century.

Table of Contents

List of illustrations

Preface

Acknowledgements

Introduction

The United States

The domestic roots of Hollywood-s foreign policy: censorship and corporatism in the formation of the MPPDA, 1921-1941

Hollywood and the State department: overseas expansion and America-s subversion

The MPAA and the State department: order and autonomy in the postwar world

Great Britain

Grierson, the documentary spirit and the projection of Britain

The Korda road to riches, recovery and ruin

The age of rank

The US-UK film conflict: the fading dream of mastering Hollywood

Two Continental Case Studies: Belgium and France

Belgium and the making of an International Catholic Film Movement

France and resistance to Hollywood: empire, artisans and the state

France and the politics of state intervention

Conclusion

Notes

Selected bibliography

Filmography

Index

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