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9780136078289

Strategic Management in Action

by
  • ISBN13:

    9780136078289

  • ISBN10:

    0136078281

  • Edition: 5th
  • Format: Paperback
  • Copyright: 2009-07-02
  • Publisher: Prentice Hall
  • View Upgraded Edition

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Supplemental Materials

What is included with this book?

Summary

The strategic management text that effectively integrates strategy theory and strategy practice. Introducing the Concepts; The Context of Managing Strategically; Doing an External Analysis; Doing an Internal Analysis; Functional Strategies; Competitive Strategies; Corporate Strategies; Special Topics: International Strategies and Strategies for Entrepreneurial Ventures and Not-for Profits For business professionals involved in strategic planning.

Table of Contents

Chapter 1    Introducing the Concepts
Chapter 2    The Context of Managing Strategically
Chapter 3    Doing an External Analysis
Chapter 4    Doing an Internal Analysis
Chapter 5    Functional Strategies
Chapter 6    Competitive Strategies
Chapter 7    Corporate Strategies
Chapter 8    Special Topics: International Strategies and Strategies for Entrepreneurial Ventures and Not-for Profits

Appendix 1 How To Do a Comprehensive Case Analysis
Appendix 2 Sample Case Analysis
Appendix 3 Comprehensive Strategy Cases

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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